Earlier this year, we launched the Airline Leader Interview Series, where we spoke with industry leaders about high-level trends and strategies. But now, we’ve decided to dig deeper into one key topic: how to build a great digital experience and user experience (UX) for airlines. Together with our new podcast partner, 815Labs—experts in building top-tier airline UX—we’ve structured a series of episodes that bring together insights from leaders across various perspectives to understand what it takes to create exceptional airline UX. This first episode kicks things off with Norbert Krizsan from 815Labs. Not only does Norbert have extensive experience building airline UX from scratch, but he’s also an external lecturer in UX design. He has held nearly every UX role possible—from designer to researcher to Head of UX—and now serves as a Design Strategy advisor. Norbert helped us structure this entire series and is the perfect guest to set the stage for the episodes to come.

Our goal is to bring various great UX leaders to share their perspectives on different UX topics, so by the end of the series, you’ll have a much deeper understanding of how to create outstanding airline digital experiences.

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You can find the full article with examples, screenshots, key concepts, quotes, and other notes from this chat here:

https://diggintravel.com/key-ux-concepts-for-airline-success/