• Product Launches at PlayStation, Rippling & Ignition with Derek Osgood

  • May 27 2024
  • Duración: 52 m
  • Podcast

Product Launches at PlayStation, Rippling & Ignition with Derek Osgood Por arte de portada

Product Launches at PlayStation, Rippling & Ignition with Derek Osgood

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  • Resumen

  • Derek Osgood, Founder & CEO of Ignition, shares product marketing lessons from leading 9 major launches at PlayStation, reinventing a software category at Rippling, and founding Ignition—a product management platform.

    Derek Osgood is a career product marketer turned founder.


    He's made a career out of leading product launches at PlayStation and Rippling before founding Ignition, a go-to-market platform designed to help businesses launch products.


    In today’s show, Derek joins Alex to talk about:

    • how his PlayStation game launch experience lends itself to SaaS
    • how Rippling thought about reinventing a product category
    • transitioning to the role of founder at his own company
    • his best practices for a successful product launch
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