Join Leighann Lovely and Bryan Hayes in this engaging episode of the "Love Your Sales" podcast, as they dive into the intricacies and challenges of the commercial real estate market. Bryan shares his journey from an entry-level sales rep to founding ElevateX Sales, where he leverages his expertise to revolutionize sales consulting through AI-driven insights. Bryan discusses the often-secretive nature of the commercial real estate industry and his mission to bring innovation, transparency, and engaging storytelling to property marketing. Highlighting the importance of authenticity, Bryan advises young sales professionals to stay true to themselves. Tune in for valuable insights, humorous anecdotes, and inspirational advice on succeeding in sales and beyond. Ready to grow your business? Schedule a call with us today - https://api.leadconnectorhq.com/widget/bookings/discoverysalesleighann Channel Subscribe link - https://www.youtube.com/channel/UC-O7W9DzaRv4waodQKCprIg?sub_confirmation=1 Leighann Lovely: Welcome to another episode of Love Your Sales. I am excited. I am joined today by Bryan Hayes. He is the founder and the sales guy of ElevateX Sales, Incorporated with 15 years of dedicated sales experience. He has journeyed through several diverse industries, each contributing to his growth as an entrepreneur and sales leader. His role started in 2008 when as an entry level sales rep at a small remodeling company in [00:02:00] Salt Lake City. He transitioned to operations manager to weather the storm in 2008 and really honed in on his customer service experience and skills. Breakthrough came when he discovered his sales superpower in Texas and became a daily practitioner of empathy in sales. He learned the true power of empathy by transforming body and mind through health and fitness, cultivating lasting client relationships by understanding their unique needs, desires and goals. however, he quickly moved into commercial real estate, leaped out of the fitness industry and became a CRE real estate broker at a top five firm. He is now the founder of ElevateX sales. An innovated sales consulting firm that started in 2023 with a mission to [00:03:00] revolutionize sales consulting through AI driven insight, Bryan, welcome. I'm excited to have this conversation with you. Bryan Hayes: Thank you. for having me. Leighann Lovely: So why don't we jump in? You started, um, elevate X sales in 2023. I did. What drove you to do that? Bryan Hayes: Well, I left commercial real estate because interest rates were rising and I was like, well, I don't think deals are going to get done for a little while. And in commercial real estate, you don't get paid until you do a deal. And so I was like, let's try to find, you know, some sort of salary position. I've never in my life, I've always been a sales guy. That's why I call myself the sales guy. Uh, and so I've always been, you know, either 1099 or a hundred percent commission. And so I was like, let me get my first salary job. I did, but it was, [00:04:00] unfortunately it was at a debt collection agency. And it just wasn't the good fit, you know, when you have to explain yourself, you know, it's like, Oh, they ask you, what do you do for a living? You're like, Oh, I'm in debt collection, real estate debt collection. And they're like, Oh, so You know, I have to always say, don't worry, I'm not here for you. It's the worst. And I'm like, I don't want to set up for the rest of my life. So I left that agency, went to another one. Cause you know, I doubled down and so silly. I was there three months. They wanted me to do marketing and then they started getting me to do sales. So I was like, okay, I didn't sign up for this. Like I took the position because you wanted me to do social media, marketing management. You wanted me to do ad spend management. You wanted me to kind of manage the actual exterior. Presence of the company. And then it turned into, Hey, can you make cold calls? [00:05:00] It's like, like I, yeah, I can do cold calls really well, but I don't want to do them for you. And so I left the company and really was just unsure what the future was going to hold. And so I was like, okay, what do I have? Like, what do I have of value? And then I realized that was my experience. So I founded ElevateX sales to be an e learning company. Where I was going to teach my empathy based approach to sales, which I learned in health and fitness, took to commercial real estate and made sure it wasn't ruined by debt collection. Uh, and then when I started the company, I actually had a couple of missteps. I had a terrible media company that took some money from me, didn't do a very good job. They edited one of the videos. We spent three days in the studio, recorded over three hours of content. They edited the first [00:06:00] video, the first module that you would have, that I would actually give away as a teaser. And it was done, I could have done it better. It was so terrible...
