In this video, I dive deep into the importance of internal linking for lawyer websites and other local businesses. As an SEO expert with over 12 years of experience, including a significant focus on the legal industry, I've seen firsthand how proper internal linking can dramatically impact a website's SEO performance.

You'll learn why using keyword-rich anchor text is crucial, how to avoid the common pitfalls of "read more" links, and why alt text for image links is a must. I'll also share insights on how to use tools like Cora to refine your internal linking strategy and boost your site's rankings.

If you're looking to improve your site's SEO, this video is a must-watch! Want to take your SEO skills to the next level? Check out my SEO Audit Mastery Course, where I share my entire SEO audit methodology, refined over 12+ years in the industry.

The course covers everything from the basics of SEO audits to advanced tactics that can help you charge $5K+ for an audit. You’ll get lifetime access, regular updates, and direct access to me through live Q&A sessions and community discussions.

Sign up today and transform your SEO career!

👉 Enroll in SEO Audit Mastery: https://seosly.com/seo-course/

👉 Subscribe to my SEO newsletter: https://seosly.io

Watch the video version of this podcast: https://youtu.be/t5CQzXUCGYw

Don't forget to subscribe to my channel and hit the notification bell so you never miss an update!

Welcome to the preview of my comprehensive SEO Audit Mastery Course!

In this video, I cover the theoretical aspects of SEO auditing, which are essential for setting the right mindset and approach. This is a sneak peek into one of the many in-depth lessons included in the course.

SEO Audit Mastery course enrollment is open: https://seosly.com/enroll/

From August 1st to August 15th, enroll in the SEO Audit Mastery Course at 80% off! Instead of $5,000, join for just $1,000.

This is part of SEOSLY's 4th birthday celebration, and it's your chance to learn my detailed SEO auditing approach.

Course Highlights:

• Over 20 videos now, with new content added weekly.
• Lifetime access to SEOSLY Pro premium community.
• Comprehensive modules covering all aspects of SEO auditing.
• Includes live Q&As starting in September.

About Me: I’ve been doing SEO audits for years, charging premium rates thanks to my unique detective approach. I created SEOSLY in 2020 and have built a successful solo business, sharing my knowledge and experiences.

Course Structure:

• Multiple modules with deep-dive videos and written materials.
• Topics include Introduction to SEO Audits, SEO Audit Tools, Performing an SEO Audit, and more.
• Designed for those wanting to boost their SEO career, go solo, or train employees.

Why Such a Huge Discount? This is my first course and currently includes about 15% of the planned content.

Ongoing updates will keep the course fresh and relevant. 🔥 Testing interest and support for future content. For more details and to enroll, visit https://seosly.com/seo-course/.

In this episode, Olga Zarr and Myriam Jessier catch up on their recent projects and dive into the details of Olga's newly revamped SEOSLY Pro community and her SEO Audit Mastery course.

--- 🔥 The wait is over and Olga's long-awaited SEO Audit Mastery course presale 85% OFF has begun: https://seosly.com/earlybird
🚀 Learn more about the SEO Audit Mastery course: https://seosly.com/seo-course/
---

They discuss the value of SEO courses, the importance of community feedback, and offer insights into creating effective and accessible SEO educational content. Myriam shares her experience with Neuro Spicy Agency, exploring cognitive accessibility in marketing and e-commerce. Together, they highlight the significance of tailored SEO education and supportive communities in the evolving digital landscape.

⭐️ Check Myriam's latest project: https://www.neurospicy.agency/

Watch the video version of the podcast: https://youtu.be/LdoHvzWY5Wg

In this interview with Doug Cunnington, I'm pulling back the curtain on my journey to becoming an SEO audit expert.

🚀 The EARLY Bird 85% OFF Presale of the SEO Audit Mastery course has just begun: https://seosly.com/early-bird/

I dive deep into how my ADHD and introverted nature actually became superpowers in my SEO auditing career. You'll hear about my transition from agency life to running my own consultancy, and how I've built a 6-8 week waitlist for my services. I break down my audit process, including the tools I use and why I never trust automated results. You'll learn about my pricing structure (spoiler: my audits start at $5k and can go up to $20k) and what's included in my comprehensive packages.

I also share a story about how one of my audits saved a client millions of dollars with a single fix. Plus, I reveal why I created my SEO Audit Mastery course to help others replicate my success.

🔥 My SEO Audit Mastery course: http://seoauditmastery.com/

Niche Website Project: https://nichesiteproject.com/
Ranking Revolution podcast: https://podcast.rankingrevolution.com/

Watch the video version of this podcast: https://youtu.be/J0tvEL_fp_s

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• The best SEO newsletter

• The best SEO podcast

• SEO consultant Olga Zarr

I'm thrilled to announce the early bird presale for my SEO Audit Mastery Course.

After two years of anticipation, it's finally available, and this is your chance to get in at the lowest price ever—just $750 for lifetime access (and lifetime access to SEOSLY Pro).

🚀 Get it now: https://seosly.com/early-bird/
|🚀 Learn more: https://seosly.com/seo-course/

🔥 This course is packed with everything I've learned over my 12+ years in SEO and 7+ years specializing in SEO audits.
🔥 You'll get over 25 videos at launch on August 1st, with new content added weekly.
🔥 Plus, you'll join a community of like-minded SEOs and receive my personal support through comments and live Q&A sessions.
🔥 There's a 30-day money-back guarantee, so there's no risk in signing up.

Watch the video version of this podcast: https://youtu.be/5bieRGD543A

Whether you're a beginner or an advanced SEO, this course covers all levels, from the basics to advanced tactics, and includes a comprehensive syllabus that evolves with your feedback. The early bird presale starts on July 22nd and ends on July 31st. Don't miss out on this opportunity to become a professional SEO auditor and potentially charge $5k or more per audit. Sign up now using the link below and secure your spot at the lowest price! See you inside the course!

In this episode, I analyze the highly competitive keyword "personal injury lawyer" in Chicago, demonstrating a comprehensive approach to SEO optimization.

This is just a taste of the premium content available in SEOSLY Pro. The shared screen is smaller as this is a preview of the content you will find in SEOSLY Pro: https://seosly.com/pro

50% OFF discount and a 30-day trial for just $1:

MONTHLY ACCESS: https://seosly.com/month50off
YEARLY ACCESS: https://seosly.com/year50off
💼 Tools mentioned in this video:

Get 25% off Cora at https://seosly.com/cora

Start your free trial of Semrush at https://seosly.com/semrush

In this video, you will learn how to:

• Select and validate your target keyword
• Analyze SERPs and competition
• Use Cora for in-depth SEO insights
• Interpret Cora reports for actionable optimization strategies
• Optimize on-page elements like titles, headings, and content
• Leverage entities and LSI keywords for improved relevance
• Enhance keyword density without stuffing
• Implement effective schema markup
• Assess backlink requirements

In SEOSLY Pro, you'll find:

• In-depth SEO tutorials like this one
• Advanced optimization techniques
• Regular updates on SEO trends and algorithm changes
• Expert insights on various niches, including lawyer SEO
• Access to a community of SEO professionals

Don't miss out on this opportunity to elevate your SEO skills and stay ahead of the competition.Join SEOSLY Pro today and transform your approach to SEO!

👉 Visit https://seosly.com/pro to start your journey to SEO mastery!

Watch the video version of this podcast: https://youtu.be/JvL-jxQlhPQ

#LawyerSEO #SEOTutorial #CoraAnalysis #SEOSLYPro #SEOOptimization

In this episode, I have the pleasure of speaking with Patrick Rice, an e-commerce SEO expert with a wealth of knowledge and experience. We dive deep into the world of e-commerce SEO, discussing everything from how it differs from traditional SEO to the top mistakes often made by online retailers.

Patrick shares his journey in the industry, including the challenges he faced early in his career and how he overcame them. We explore the importance of search intent in e-commerce SEO and the role of Google Merchant Feed in boosting online visibility.

We also discuss the impact of AI on e-commerce websites and the anatomy of a typical e-commerce SERP. Patrick shares his favorite tools for e-commerce SEO and provides valuable insights on Shopify SEO, including best practices and common challenges.

Throughout the interview, we touch on crucial topics such as JavaScript SEO, indexation problems, and the best CMS for e-commerce websites. Patrick even shares a recent case study where he helped a client resolve indexing issues and significantly improve their online performance.

As we wrap up, Patrick reveals the top three mistakes he sees in e-commerce SEO and shares his final thoughts on the subject. If you're looking to improve your online store's visibility and drive more sales, this episode is a must-watch!

Don't forget to like, share, and subscribe for more valuable SEO content.

00:00 Introduction

00:56 Patrick Rice makes an introduction

03:30 Olga asks Patrick about his beginnings in

SEO 06:00 Olga asks Patrick about his biggest challenges at the start of his SEO career

09:30 How does e-commerce SEO differ from normal SEO?

13:50 Search intent in e-commerce SEO and Google getting it wrong

15:55 Google Merchant Feed’s importance in e-commerce SEO

19:04 AI Overview’s impact on e-commerce websites

20:37 The anatomy of an e-commerce SERP

22:21 Tools for e-commerce SEO

25:03 Shopify SEO challenges and best practices

27:05 Speed optimization on Shopify websites

28:12 JavaScript SEO & e-commerce

30:12 Olga’s recommendations regarding JavaScript SEO for e-commerce websites

32:23 Indexation problems in e-commerce SEO

36:37 Olga’s recent case study of an-ecommerce client with indexing issues

37:29 What’s the best CMS for e-commerce websites?

38:20 Log file analysis for e-commerce websites 40:28 About Bing’s support

41:14 Website structure for e-commerce websites 44:45 The top mistakes in e-commerce SEO

50:08 Olga’s top three e-commerce SEO mistakes

51:18 Google Egg SEO

52:43 Final thoughts on e-commerce SEO

56:14 The best place to find Patrick Rice

Watch the video version: https://youtu.be/T4C8M4xDIms

Follow Patrick Rice:

• Website: https://patrickriceco.com/
• LinkedIn: https://www.linkedin.com/in/patrick-s-rice/
• YouTube: https://www.youtube.com/@patrickriceco

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• Follow Olga Zarr on LinkedIn

• The best SEO newsletter

• The best SEO podcast

• SEO consultant Olga Zarr

Hi, I’m Olga Zarr, and welcome to my comprehensive guide on lawyer SEO! If your law firm's website is struggling to get noticed online, you’ve come to the right place.

In this podcast, I'll dive deep into the world of lawyer SEO and share my expert strategies to help you dominate the search results and attract more clients.

What You’ll Learn:

✅ The importance of SEO for law firms
✅ Top SEO techniques specifically for lawyers
✅ How to avoid common SEO mistakes
✅ Tools and resources to improve your SEO efforts
✅ Real-life success stories from law firms

Try SEOSLY Pro for $1: https://seosly.com/seosly-pro-premium-monthly
Check the full lawyer SEO guide: https://seosly.com/blog/lawyer-seo/
Check Cora (25% OFF): https://seosly.com/cora
Free trial of JetOctopus: https://seosly.com/jetoctopus
Free trial of seoCrawl: https://seosly.com/seocrawl
My favorite rank tracker: https://seosly.com/se-ranking/free-trial

Have questions about Lawyer SEO? Drop them in the comments below, and I'll be happy to help. Let’s take your law firm’s online presence to the next level!

Watch the lawyer SEO guide video on YouTube.

• Follow Olga Zarr X/Twitter

• Follow Olga Zarr on LinkedIn

• The best SEO newsletter

• The best SEO podcast

• SEO consultant Olga Zarr

00:00 Introduction
00:07 Join SEOSLY Pro
01:17 Olga about this lawyer SEO video guide and the corresponding written guide
01:46 Who is Olga Zarr to talk about lawyer SEO?
02:38 What you will get from this attorney SEO guide
03:54 A note on Olga’s sarcasm
04:57 Olga Zarr’s experience in SEO
05:23 How SEO audit clients can turn into monthly SEO clients
06:18 Why do lawyers need SEO?
08:00 What is lawyer SEO?
08:24 The nuances of SEO for lawyers
10:25 Subscribe to my newsletter to get three SEO templates for free
10:52 About SEO tools for law firm SEO
12:12 Cora SEO Tool for lawyer SEO
12:59 JetOctopus for lawyer SEO
13:16 Semrush for lawyer SEO
13:31 seoCrawl for attorney SEO
13:46 SE Ranking for attorney SEO
14:04 Desktop crawlers for lawyer SEO
14:20 Big Webmaster Tools for lawyer websites
15:06 Law firm target audience considerations
18:14 Keyword research and keyword optimization of law firm websites
21:38 Keyword search intents for lawyer SEO
22:25 Long-tail keywords in lawyer SEO
23:53 Competitive analysis for lawyers
25:04 Local keywords and a common mistake
25:44 Keyword cannibalization for lawyers
26:47 Keyword mapping for lawyer websites
28:02 CRO for lawyers
28:39 EEAT and YMYL and lawyer websites
29:58 Cora Volatility Tool for lawyers
31:12 Website speed for lawyer websites
32:46 Accessibility for law firm websites
33:00 The CMS choice for a law firm website
33:48 On-page SEO for lawyer websites
35:12 Example Cora report for the “personal injury lawyer” phrase
37:45 Heading structure in law firm websites and examples
40:04 Strategic placement of keywords and keyword density
41:26 Law firm SEO image optimization
42:33 Internal linking for law firm websites
43:26 Schema/structured data for law firm websites
48:09 Local SEO for lawyers
50:15 How lawyers can rank highly in maps
51:21 Technical SEO for lawyer websites
53:43 How NOT to use client testimonials in law firm websites
54:36 Video in lawyer SEO
55:39 Off-page SEO for lawyers
57:39 Analytics, tracking, and conversions for lawyers
01:01:23 Hiring an SEO consultant vs an SEO agency for lawyer SEO
01:04:26 Is your lawyer SEO done right?