What if the reason your systems keep “failing”… isn’t because you lack discipline—but because they were never designed for you in the first place?

As entrepreneurs, we’re taught that better systems mean tighter schedules, stronger willpower, and squeezing more productivity out of already-full days. But what if the most powerful systems don’t ask you to do more—only to become more aligned with who you’re actually becoming?

In this week’s episode of Success Genius, we continue the Wanting Well series by rethinking systems from the inside out. We explore why one-size-fits-all frameworks quietly lead to resistance, burnout, and procrastination—and how misaligned systems can make your nervous system feel unsafe, even when your goals are “right.”

Inside this conversation, we unpack what it really means to build systems that honor your biology, your season of life, and your identity—not the version of you from last year, and not the version you feel pressured to perform as. You’ll learn why energy—not your planner—dictates productivity, how rhythm and rituals create sustainability, and why support should feel like relief, not pressure.

We’ll also talk about “enoughness,” how to stop over-functioning, and how to design structures that help you breathe, regulate, and move forward without forcing yourself into constant self-override.

Join me as we redefine systems—not as tools for control, but as containers for becoming. Because when your goals are supported by alignment instead of strain, success stops feeling heavy… and starts feeling possible again.

Topics covered in this episode include:

• Why most systems fail due to misalignment—not lack of discipline
• How ignoring your natural rhythms leads to burnout and resistance
• The question that changes everything: “Who do I want to be supported as?”
• How to build systems that feel like support, not pressure

Ready to design goals that actually fit your life?

Tune in to learn how to create systems that support who you’re becoming—so success feels sustainable, grounded, and aligned.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if the reason your systems keep “failing”… isn’t because you lack discipline—but because they were never designed for you in the first place?

As entrepreneurs, we’re taught that better systems mean tighter schedules, stronger willpower, and squeezing more productivity out of already-full days. But what if the most powerful systems don’t ask you to do more—only to become more aligned with who you’re actually becoming?

In this week’s episode of Success Genius, we continue the Wanting Well series by rethinking systems from the inside out. We explore why one-size-fits-all frameworks quietly lead to resistance, burnout, and procrastination—and how misaligned systems can make your nervous system feel unsafe, even when your goals are “right.”

Inside this conversation, we unpack what it really means to build systems that honor your biology, your season of life, and your identity—not the version of you from last year, and not the version you feel pressured to perform as. You’ll learn why energy—not your planner—dictates productivity, how rhythm and rituals create sustainability, and why support should feel like relief, not pressure.

We’ll also talk about “enoughness,” how to stop over-functioning, and how to design structures that help you breathe, regulate, and move forward without forcing yourself into constant self-override.

Join me as we redefine systems—not as tools for control, but as containers for becoming. Because when your goals are supported by alignment instead of strain, success stops feeling heavy… and starts feeling possible again.

Topics covered in this episode include:

• Why most systems fail due to misalignment—not lack of discipline
• How ignoring your natural rhythms leads to burnout and resistance
• The question that changes everything: “Who do I want to be supported as?”
• How to build systems that feel like support, not pressure

Ready to design goals that actually fit your life? Tune in to learn how to create systems that support who you’re becoming—so success feels sustainable, grounded, and aligned.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if the goals I’ve been chasing aren’t wrong… they’re just not mine?

For a long time, I set goals based on what looked good from the outside—what performed well, what earned approval, what a “successful” life was supposed to look like. But I’ve learned that a life that looks good doesn’t always feel good. And the same is true for goals. Many of them are borrowed, shaped by comparison and pressure rather than by truth.

In this episode of Success Genius, I talk about a different way of setting goals—one that starts with identity instead of performance. I explore why so many goals leave us exhausted, why discipline can start to feel like punishment, and how alignment matters more than motivation. When goals come from who we’re becoming, they don’t drain us—they support us.

This episode is an invitation to stop hustling for a life that doesn’t fit and start building one that actually feels like you. Because goals aren’t just things to accomplish—they’re invitations to become. And when your goals are rooted in truth, growth stops feeling forced and starts feeling inevitable.

Topics covered in this episode include:

• Why most goals are borrowed desires—and how mimetic desire shapes what we think we want
• The difference between goals that look good and goals that actually feel right
• How identity, not discipline, should be the foundation of goal setting
• Practical ways to build supportive structures that align with who you’re becoming
• Why authentic goals come from nervous system safety, self-trust, and alignment

Ready to stop chasing goals that exhaust you and start building a life that feels like you? Tune in to learn how to create goals from the inside out—and design a future rooted in truth, not performance.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if the goals we chase are quietly pulling us away from who we truly are? We’re so conditioned to look outward — at what success should look like, how others are doing it, and which achievements will get the most validation. But what if the most fulfilling direction isn’t outside at all, but inward?

In this episode of Success Genius, we’re rethinking goal setting by starting with inner alignment — building a life from the inside out instead of shaping ourselves around expectations. Because authenticity isn’t something you’re born with… it’s a practice of unlearning, listening, and choosing what’s true for you.

You’ll explore how interoceptive awareness — tuning into your body’s wisdom — can guide decisions long before your mind catches up. How values act as compass points when everything feels equally important. And why saying “no” to misaligned expectations is an act of courage that strengthens your self-trust over time.

Join me as we shift from performance to alignment, from external noise to inner knowing — and learn how to set goals that don’t just look good… but feel like you.

Because the most powerful goals aren’t the ones that impress others.

They’re the ones that express you.

Topics covered in this episode include:

• Why authenticity is a practice of unlearning — not a personality trait
• How to rebuild your inner compass through interoceptive awareness
• The “whole-body yes / whole-body no” method for aligned decision-making
• How values become the compass points for designing goals that truly fit you

You don’t have to rewrite yourself to succeed — you just need to hear yourself again.

Tune in and learn how to set goals that expand the life you actually want to live...from the inside out.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if the life you’re trying so hard to build… is already here, waiting for you to slow down enough to notice it?

As entrepreneurs, we’re conditioned to keep reaching—another milestone, another level, another “next.” But rarely do we stop to question whether the pursuit itself is steering us away from the very fullness we’re craving. In this week’s episode of Success Genius, we’re unpacking the cultural obsession with more—and how it quietly rewires your goals, your energy, and even your sense of worth.

Inside this Wanting Well instalment, we explore the myth that growth always requires adding something new. You’ll hear the neuroscience behind why the chase feels addictive, why the dopamine dip after achievement leaves you restless, and how the constant pursuit of the next win tricks your brain into believing you’re falling behind—even when you’re not.

We’ll also dive into the psychology of “enoughness,” why it’s not a number but a relationship, and how your beliefs about time, money, energy, and success shape the kind of goals you choose for 2026. And most importantly, you’ll learn how to design goals from wholeness—not scarcity, not fear of stagnation, and definitely not the pressure to outperform last year’s version of you.

Join me as we rethink what meaningful growth really looks like. Because when your ambition becomes rooted in fulfillment—rather than in proving, performing, or producing—you don’t just set healthier goals… you build a life that actually feels like the one you’ve been working toward.

Topics covered in this episode include:

• Why the “myth of more” keeps high achievers stuck in an endless chase
• How dopamine drives the thrill of pursuit—and the crash that follows
• The psychology behind feeling “not enough,” even when you hit big goals
• Practical shifts for designing 2026 goals from wholeness, not scarcity

Ready to set goals that feel grounded, spacious, and genuinely aligned? Tune in and learn how to break free from achievement addiction and build a life that feels full before you add anything new.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if the goals you’re chasing aren’t actually yours?

As driven entrepreneurs, it’s so easy to get pulled into someone else’s momentum—someone else’s milestones, someone else’s version of success. But have you ever stopped to wonder whether comparison is quietly steering your next big move?

In this episode of Success Genius, we’re digging into the subtle, powerful force of mimetic rivalry—the way your brain mirrors someone else’s desires without you even realizing it. You’ll hear why comparison feels so gripping (and sometimes so painful), how it hijacks clarity, and what it costs when your 2026 goals start looking more like someone’s highlight reel than your own.

We’ll also break down the neuroscience behind envy, why your brain reacts the way it does, and the three-step reflection that transforms comparison into direction, alignment, and emotional freedom.

Join me as we explore how to rewrite your goals from a place of ownership—not pressure, not performance, and definitely not someone else’s blueprint. Because when you shift from rivalry to reverence, you don’t just design better goals…you design a life that finally feels like yours.

Topics covered in this episode include:

• Why comparison feels so emotionally intense
• How mimetic desire shapes the goals we chase
• The hidden cost of letting others define our direction
• A simple process for turning envy into clarity and self-alignment

Looking to build goals that feel like freedom—not pressure? Dive into this episode and discover how to shift comparison into a compass that points you back to what you truly want.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth?

In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfiltered parts of their service.

Joined by the always insightful Mark Butler, we explore why honesty builds more trust than idealized testimonials ever could, how setting realistic expectations can eliminate refund drama, and why the best clients are the ones who know exactly what they’re signing up for.

If you’ve ever struggled with how transparent to be in your marketing, felt pressure to “prove your value,” or wished selling could feel more grounded and human—this episode will shift how you think about attracting the right people.

Topics covered in this episode include:

• Why “anti-marketing” can build more trust than polished promises
• How Chip Drop wins customers by highlighting objections instead of hiding them
• Why honest expectation-setting can eliminate refund drama altogether
• What coaching looks like when you stop selling perfection and start selling reality

If you’ve ever wondered how to market your work without hype, felt pressured to make everything sound flawless, or wished you could attract clients who are truly the right fit, this episode is for you.

Tune in for a refreshing, candid conversation about transparency, trust, and why telling the truth (even the unglamorous parts) might just be your strongest marketing strategy.

Resources Mentioned:

Visit Mark’s Bookkeeping Service: https://letsdothebooks.com

Check Out Mark’s Coaching Resources: https://markbutler.com

Listen to A Podcast for Coaches: https://podcastforcoaches.transistor.fm

Connect with Mark: support@markbutler.com

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com

What does it really mean to live in a way that inspires others—without trying so hard to be inspiring?

In a world that glorifies hustle, noise, and visibility, we often forget that the most powerful leaders are the ones who lead quietly. The ones who don’t perform, but simply are.

In this episode of Success Genius, we’re diving into the art of becoming a model of desire, the kind of person whose calm presence sparks courage, peace, and authenticity in others. You’ll learn how imitation shapes our goals, why awareness is the key to true leadership, and how to live your values so deeply that others feel it just by being around you.

Join me as we explore how to move from performance to presence, from comparison to congruence. Because the most magnetic people aren’t the loudest in the room, they’re the ones most aligned with who they truly are.

Topics covered in this episode include:

• How desire spreads through imitation — and why awareness matters
• The difference between external and internal models of influence
• How to curate the models that shape who you’re becoming
• What it means to live authentically and lead by quiet example

You don’t have to chase inspiration to be inspiring. Tune in to learn how to live, lead, and love in a way that invites others to rise, just by being who you are.

Resources Mentioned:

Get The Book: https://book.neillwilliams.com/book

Learn More About TEAM90: https://neillwilliams.com/team90

Book A Team Turnaround Call: https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com