Tell me something: Is asking for testimonials something that's been on your to-do list for quite some time? Do you know how to edit testimonials to your advantage — while still being true to your customer's intended thoughts?

Social proof is often a deciding factor when it comes to making sales, but there's never really urgency built into asking for testimonials, which means you need to put in the effort yourself to build systems and processes that do this all for you.

If you're not sure how to go about asking for testimonials and editing them once you have them, this episode of Talk Copy to Me is for you.

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EPISODE 130.

Read the show notes and view the full transcript here: https://erinollila.com/asking-for-testimonials-and-how-to-edit-them

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Want to join me and other small business owners in September to collect, organize and strategically use social proof in your business and marketing? Get on the waitlist now, and I'll let you know the second doors open up:

https://erinollila.ck.page/3ee1bb13e9

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Learn more about your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Reach out her on Instagram, Threads, and LinkedIn.

Want to keep talking copy? Send me a text message!

Struggling to collect testimonials for your business? Not sure what to do with reviews once you get them? Wishing you weren't using such dated social proof on your website and sales assets?

Well, look no further! This episode of Talk Copy to Me breaks down the 4 types of testimonials and shares examples of how and why you should be using them. You'll also learn the advantages and disadvantages of each testimonial type.

It doesn't matter if you're a small business owner, entrepreneur, or creative professional, this episode will equip share strategies to supercharge your social proof game.


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EPISODE 129.

Read the show notes and view the full transcript here: https://erinollila.com/testimonial-types-and-why-you-need-them-all

______________________________________________


Want to join me and other small business owners in September to collect, organize and strategically use social proof in your business and marketing? Get on the waitlist now, and I'll let you know the second doors open up:

https://erinollila.ck.page/3ee1bb13e9

______________________________________________

Learn more about your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Reach out her on Instagram, Threads, and LinkedIn.

Want to keep talking copy? Send me a text message!

Are you struggling with closing sales and navigating client interactions?

In this episode of the Talk Copy to Me podcast, sales expert Nikki Rausch breaks down the art of preparing for discovery calls, asking permission of your leads to guide the conversation, and most importantly, asking the right discovery call questions to maintain momentum and get the best information you need from your leads to turn them into clients and customers.

With valuable advice on the importance of discovery calls and post-click actions, this episode will lead to a more successful sales process. Tune in now to gain powerful insights and elevate your sales game!

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EPISODE 128.

Read the show notes and view the full transcript here: https://erinollila.com/discovery-call-questions-and-processes-for-smooth-conversions/

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Want more conversions from your website?

For a limited time, and at a fraction of the cost, I'll review your main website pages and create a report (shared via video and in written format) reviewing the conversion-specific updates you can make to see improved sales and lead generation.
​
I'm testing out this offer with temporary pricing for the month of July 2024. Book for only $300 now, and you'll get a complete UX review within 7 days!

Book your Conversion Clarity Checkup now!

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Learn more about our guest expert, Nikki Rausch
CEO of Sales Maven, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”.

With 25+ years of selling experience, entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically.

Nikki has written 3 books, all available on Amazon. And she has a podcast called Sales Maven which you can find on your favorite podcast platform.

Learn more about her via her website and connect with her on LinkedIn, Facebook, and Instagram.

Enjoyed today's conversation? You can get Nikki's ebook Closing the Sale just for tuning in today. Simply go to https://yoursalesmaven.com/talkcopy and you can grab it at no cost!

Learn more about your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Reach out her on Instagram,

Want to keep talking copy? Send me a text message!