The Juice with Jess

De: Jess Cervellon
  • Resumen

  • Tune in every Thursday as Jess chats with operators and founders across CX, marketing, and everything in between to discuss what creates a killer brand experience. In each episode, we’ll dive into the nitty-gritty like acquisition and retention tactics and zoom out to discuss the big things like AI, brand experience and why customer experience is at the center of it all.
    Copyright 2024 Jess Cervellon
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Episodios
  • Bridging Online and Offline Customer Journeys with Courtney Conway
    Aug 29 2024

    Join Jess Cervellon as she sits down with Courtney Conway, former Director of Retention at Brooklinen, to explore the critical significance of customer retention for brands in today's market. Courtney shares her journey from freelance work to key roles in marketing and retention, and offers valuable insights into building effective retention strategies.

    Jess and Courtney dive into topics such as customer service, shipping experiences, and product satisfaction, discussing how they all interplay to influence customer retention. This episode is a must-listen for anyone looking to elevate their understanding of retention tactics and customer journey analytics.

    Don’t miss this episode if you want to learn about advanced retention strategies, the importance of customer journey analytics, and how to structure your marketing campaigns for long-term success.

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    🧃 The Juice with Jess is powered by Kustomer. Want to learn how Kustomer can amp up your brand? Book a demo here: https://www.kustomer.com/demo/.

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    The Juice with Jess is powered by Kustomer.

    Connect with Jess on

    LinkedIn: https://www.linkedin.com/in/jess-cervellon/

    X/Twitter: https://twitter.com/justjessssss

    Instagram: https://instagram.com/jessapplesauce

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    49 m
  • The Importance of Inclusivity in Customer Experience
    Aug 22 2024

    Join Jess Cervellon as she chats with Ashley Harris, the dynamic force behind transforming customer experiences at various leading brands, including Caraway. Ashley shares her experience from working with subscription services to one-time purchase models and how creating a strong, resonant brand is key to success.

    Jess and Ashley dive into the importance of internal CX management, using AI as a support tool, and building authentic relationships with customers. This episode is essential listening for anyone wanting to elevate their customer experience strategies.

    What’s inside The Juice this week?

    00:00 Introduction and Ashley Harris’s Journey in Customer Experience

    05:50 Creating a Strong Brand Across Multiple Merchants

    13:00 Overcoming Customer Support Challenges in Different Retail Environments

    20:30 The Role of AI in Enhancing Customer Experience

    28:45 Importance of Internal Management and Training in CX

    35:15 Authenticity in Job Interviews and Finding the Right Fit

    44:00 Building Trust and Engagement through Proactive Customer Communication

    52:25 The Impact of Inclusivity on Customer Experience

    Don’t miss this episode if you want to understand the intricacies of customer experience management, the power of proactive service, and how to truly prioritize your customers.

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    🧃 The Juice with Jess is powered by Kustomer. Want to learn how Kustomer can amp up your brand? Check out [www.kustomer.com] and book a demo here: [https://www.kustomer.com/demo/]

    -----------------------------------------------

    The Juice with Jess is powered by Kustomer.

    Connect with Jess on

    LinkedIn: https://www.linkedin.com/in/jess-cervellon/

    X/Twitter: https://twitter.com/justjessssss

    Instagram: https://instagram.com/jessapplesauce

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    Contact Ashley Harris: https://www.linkedin.com/in/ashleymacy/

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    53 m
  • Psychology-Based CX: Sarah Levinger's approach
    Aug 15 2024

    Join Jess Cervellon as she dives deep with Sarah Levinger, the genius behind groundbreaking NLP reports that revolutionize marketing strategies through emotional insights. Sarah shares her journey—starting from manual tasks to utilizing cutting-edge AI models—that has helped major brands like Hexclad, Fabletics, and Avi thrive.

    Jess and Sarah discuss the importance of understanding consumer behavior, leveraging psychology in marketing, and the challenges of achieving personalized marketing at scale. The conversation is a must-listen for anyone aiming to enhance their marketing strategies and consumer experiences.

    Don’t miss this insightful episode for anyone looking to transform their marketing strategies, leverage psychological insights, and truly understand their customers.

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    🧃 The Juice with Jess is powered by Kustomer. Want to learn how Kustomer can amp up your brand? Check out www.kustomer.com and book a demo here: https://www.kustomer.com/demo/

    -----------------------------------------------

    The Juice with Jess is powered by Kustomer.

    Connect with Jess on

    LinkedIn: https://www.linkedin.com/in/jess-cervellon/

    X/Twitter: https://twitter.com/justjessssss

    Instagram: https://instagram.com/jessapplesauce

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    Contact Sarah: http://saralevinger.co

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    51 m

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