The Marketing Blender Show

De: The Marketing Blender
  • Resumen

  • Welcome to The Marketing Blender Show! We are here to provide practical B2B marketing insights that will help grow your company. Our hosts, Dacia Coffey & Shasta Daisy McCarty, are both seasoned Chief Marketing Officers who have a wealth of experience in crafting effective marketing strategies that have resulted in impressive growth for businesses in various industries. We understand that B2B marketing can be challenging, and that’s why we’ve designed this show to provide you with actionable steps, real-world examples, and invaluable insights that will help you stay ahead of the competition. Whether you’re a business owner, marketer, or sales professional, The Marketing Blender Show is the perfect resource to equip you with the tools and knowledge you need to drive growth and succeed in your industry. So, if you’re ready to take your B2B marketing efforts to the next level, tune in and join us for practical marketing insights that work. And, if you’d like to learn more or speak with us, please visit our website: https://www.themarketingblender.com
    Copyright 2023 All rights reserved.
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Episodios
  • Facebook Tips with Sa Maria
    Aug 14 2024

    Can B2B Companies REALLY Find Success on Facebook? (Yes, Here's How!)

    Hey everybody, and welcome back to the Marketing Blender Show! In this episode, Dacia Coffey sits down with social media expert Sa Maria Boyd to uncover the secrets of B2B marketing on Facebook.

    Sa Maria shares insider tips on:

    ➡️ Leveraging Facebook groups to connect with your ideal audience and establish authority. ➡️ The art of transitioning from providing value in groups to promoting your business authentically. ➡️ The critical importance of moderators in maintaining a healthy group dynamic. ➡️ How to create engaging content that resonates with your target audience and showcases your company culture. ➡️ The power of employee advocacy and user-generated content in building trust and driving engagement. ➡️ Understanding the difference between organic posts, boosted posts, and Facebook ads to achieve your marketing goals. ➡️ Best practices for navigating the Meta Business Suite and maximizing your reach across Facebook and Instagram. ➡️ Common mistakes B2B companies make on Facebook (and how to avoid them!) ➡️ Tools and strategies to make posting and engaging on Facebook easier and more efficient.

    Whether you're a seasoned B2B marketer or just starting out, this episode is packed with actionable insights to help you harness the power of Facebook for your business.

    Hit that like button, subscribe to our channel, and leave a comment below with your burning Facebook marketing questions!

    _________________________________________________________________________ 🌐 Learn More: Level Up Your B2B Marketing Strategies with Powerful Insights

    For small businesses aiming to hit their first million in revenue, check out The Marketing Blender Lab - an exclusive program designed to scale marketing strategies down for small businesses.

    Curious about how The Marketing Blender team tackles challenges and drives growth? Explore our website and learn more about what we have to offer!

    🌐 Connect with Dacia & Sa Maria: 💼 LinkedIn: Dacia Coffey 💼 LinkedIn: Sa Maria Boyd

    Follow us on social media for more marketing tips, insights, and updates. Don't forget to hit the subscribe button to stay tuned for our upcoming episodes. Onward and upward! 🚀🎉

    #B2BMarketing #FacebookTips #SocialMediaStrategy #MarketingBlenderShow

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    36 m
  • B2B Marketing Automation
    Aug 7 2024

    Welcome back to The Marketing Blender Show! In this episode, Dacia Coffey and Daisy McCarty tackle the often complex topic of B2B marketing automation.

    They break down: ➡️ The power of automation: How it can save time, reduce errors, and prevent burnout for your marketing and sales teams. ➡️ What to automate: Nurture campaigns, ads, reminders, social media, data reporting, lead follow-up, sales tasks, chatbots, and more. ➡️ How to automate: Prioritize low-lift, high-impact tasks first, keep it simple, and always test before fully automating. ➡️ What NOT to automate: Broken processes, tasks that require a human touch, and creative elements.

    Dacia and Daisy share real-world examples and best practices to help you implement effective automation strategies for your B2B business. Whether you're just starting out with automation or looking to level up your existing efforts, this episode is packed with valuable insights.

    Don't miss out! Hit the like button, subscribe to our channel, and leave a comment below with your specific automation questions or challenges. We'd love to hear from you!

    Visit us at themarketingblender.com for more information about our fractional CMOs and outsourced marketing teams.

    Let's blend your marketing for success!

    #MarketingAutomation #B2BMarketing #TheMarketingBlender #DaciaCoffey #DaisyMcCarty

    _______________________________________________________________________ Get your copy of the book "Corporate Caffeine"

    🌐 Learn More: Level Up Your B2B Marketing Strategies with Powerful Insights

    For small businesses aiming to hit their first million in revenue, check out The Marketing Blender Lab - an exclusive program designed to scale marketing strategies down for small businesses.

    Curious about how The Marketing Blender team tackles challenges and drives growth? Explore our website and learn more about what we have to offer! ➡️ https://bit.ly/the-marketing-blender

    🌐 Connect with Dacia & Daisy: 💼 LinkedIn: Dacia Coffey 💼 LinkedIn: Daisy McCarty

    Connect With Us: Follow us on social media for more marketing tips, insights, and updates. Don't forget to hit the subscribe button to stay tuned for our upcoming episodes. Onward and upward! 🚀🎉

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    29 m
  • The Truth About Outsourced B2B Lead Generation
    Jul 31 2024

    Hey there marketing superstars! 🤩

    Dacia and Daisy from The Marketing Blender Show are here to tackle a common challenge: outsourced B2B lead generation. In this episode, they debunk the myths and misconceptions surrounding this service and explain how it can actually work for you, if done correctly.

    Here's what you'll learn:

    - The deadly assumptions businesses make about outsourced lead gen (and why they lead to disappointment) - Why "magic pool of buyers" and "numbers game" are marketing fantasies - How to leverage outsourced B2B lead gen services strategically - The importance of buyer personas and a well-mapped sales process - Building a lead ecosystem for long-term success

    Feeling frustrated with your current lead gen efforts? This episode is packed with valuable insights to help you make informed decisions and maximize your ROI.

    Hit that subscribe button and join The Marketing Blender fam for more marketing tips and tricks!

    P.S. Got a specific question about outsourced B2B lead gen? Leave a comment below or reach out to Dacia and Daisy on social media or themarketingblender.com.

    #B2BMarketing #LeadGeneration #MarketingStrategy #themarketingblendershow _______________________________________________________________________ Get your copy of the book "Corporate Caffeine"

    🌐 Learn More: Level Up Your B2B Marketing Strategies with Powerful Insights

    For small businesses aiming to hit their first million in revenue, check out The Marketing Blender Lab - an exclusive program designed to scale marketing strategies down for small businesses.

    Curious about how The Marketing Blender team tackles challenges and drives growth? Explore our website and learn more about what we have to offer! ➡️ https://bit.ly/the-marketing-blender

    🌐 Connect with Dacia & Daisy: 💼 LinkedIn: Dacia Coffey 💼 LinkedIn: Daisy McCarty

    Connect With Us: Follow us on social media for more marketing tips, insights, and updates. Don't forget to hit the subscribe button to stay tuned for our upcoming episodes. Onward and upward! 🚀🎉

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    26 m

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