In this episode of The Marketing Podcast for Local Businesses, hosts Adam and Josh explore how small business owners can craft compelling social media advertising campaigns.

They delve into:

• Creating irresistible offers
• Using Facebook's advertising platform for targeted ads
• Designing high-converting landing pages, and
• Measuring campaign results.

The episode features practical advice on constructing a "Godfather" offer that's too good to refuse, drawing on Alex Hormozi's "value equation framework" to ensure perceived value.

Expect real-life examples and a proven formula for crafting headlines that capture attention and drive action.

Tune in to transform your marketing approach and prepare for our next discussion on leveraging Facebook's ad platform effectively.

Don't forget to subscribe for more valuable insights.

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Offer/headline formula mentioned in the episode:

[Guaranteed dream outcome] in [specific time frame] [without effort]

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For a 20% exclusive discount on Website Design or SEO services, quote 'PODCAST20' and contact:

Adam for Website Design: ⁠⁠⁠⁠⁠hello@websitedesigners.london⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠www.websitedesigners.london⁠⁠⁠⁠

Josh for SEO: ⁠⁠⁠⁠hello@improvemysearchranking.com⁠⁠⁠⁠ | ⁠⁠⁠⁠www.improvemysearchranking.com⁠⁠⁠

In this episode, Adam & Josh tackle a crucial question for small business owners: Should you build your website yourself or hire a professional?

We'll explore both options, weighing the pros and cons to help you make the best decision for your business.

What You'll Learn:

• The basics of DIY website building using platforms like Wix, Squarespace, and WordPress.
• The benefits and drawbacks of creating a website yourself, including cost-effectiveness and time investment.
• The advantages of hiring a professional web designer or developer for a custom, polished site.
• How to decide which option is right for you based on your budget, technical skills, and business needs.

Join us as we explore these topics and provide actionable insights to help you build or revamp your business website. Whether you’re tech-savvy or prefer to leave it to the experts, this episode will guide you through making an informed choice.

Listen now to discover the best approach for building your business website and make a great first impression online!

Don't forget to subscribe for more valuable insights.

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For a 20% exclusive discount on Website Design or SEO services, quote 'PODCAST20' and contact:

Adam for Website Design: ⁠⁠⁠⁠hello@websitedesigners.london⁠⁠⁠⁠ | ⁠⁠⁠⁠www.websitedesigners.london⁠⁠⁠

Josh for SEO: ⁠⁠⁠hello@improvemysearchranking.com⁠⁠⁠ | ⁠⁠⁠www.improvemysearchranking.com⁠⁠⁠

In today's episode, Adam & Josh explain how to turn more prospective customer leads (emails, calls, messages) into sales using Conversion Rate Optimization (CRO) and Search Engine Optimization (SEO).

These two critical components work hand-in-hand to not only attract visitors to your website but also convert those visitors into loyal customers.

What You'll Learn:

1. The fundamentals of CRO and why it's essential for maximizing ROI.
2. How to align your SEO and CRO strategies for optimal website performance.
3. Practical CRO techniques.
4. The relationship between SEO and CRO and how they complement each other.

Join us as we explore actionable tips and insights to help you turn clicks into customers and ensure your website is performing at its best.

Listen now to discover how to elevate your digital marketing game by integrating CRO with SEO effectively. Don't forget to subscribe and share your thoughts with us on social media!

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For a 20% exclusive discount on Website Design or SEO services, quote 'PODCAST20' and contact:

Adam for Website Design: ⁠⁠⁠⁠hello@websitedesigners.london⁠⁠⁠⁠ | ⁠⁠⁠⁠www.websitedesigners.london⁠⁠⁠

Josh for SEO: ⁠⁠⁠hello@improvemysearchranking.com⁠⁠⁠ | ⁠⁠⁠www.improvemysearchranking.com⁠⁠⁠