Episodios

  • Mastering Media Relations and Building Successful Connections with Guest Jessica Panetta
    Aug 16 2023

    Welcome to the latest episode of the New Rey Media Show! In this episode, our special guest is Jessica Panetta, the head director of the Conceptual Event Society and an expert guest on City Line and Breakfast television. Get ready for a fascinating conversation on the crucial aspects of public relations, the art of building relationships within your industry, and practical strategies for product exposure among influencers and media outlets.Timestamps:

    00:00:00 - Introduction: Join us in this episode as we delve into the world of PR and media with our guest, Jessica Panetta. Learn about her impressive journey and insights.

    00:02:26 - The Role of TV in PR: How being on television has significantly impacted Jessica's business, offering a unique advantage by providing direct exposure on prominent platforms.

    00:03:30 - Building Relationships and Product Placement: Strategies for food and beverage companies to showcase their products effectively, whether online, on TV or at events. Learn how sampling and networking play a pivotal role in gaining visibility.

    00:08:32 - Starting Small in Fashion and Business: Jessica shares her experience in the fashion industry, emphasizing the importance of standing out, being innovative, and navigating both the creative and business aspects of entrepreneurship.

    00:12:28 - Power of In-Person Networking: The hosts discuss the significance of face-to-face interactions in an increasingly digital world. Jessica emphasizes the value of genuine engagement and building lasting connections.

    00:16:29 - Expanding Your Network: Jessica elaborates on the exponential growth of networks and emphasizes the importance of sincerity and mutual respect in cultivating relationships.

    00:19:49 - Key Takeaways and Success Formula: In the final segment, Jessica offers insightful advice for aspiring entrepreneurs. She underscores the significance of consistency, sincerity, and maintaining focus on your vision.


    Join us for this enriching episode as we explore the intricacies of PR, networking, and building a successful business in the ever-evolving media landscape. Remember, success is attainable through dedication, innovation, and meaningful connections.


    Host: Alexander Wolfwww.newreymedia.com

    Check out https://conceptualeventsociety.com/

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    23 m
  • Building A Brand Online Then A Business | Joy McCarthy JoyousHealth
    Jul 11 2023

    In this episode, Joy McCarthy of Hello Joyous and Alex wolf of New Rey Media share their experiences and insights on building a successful brand, effective marketing strategies and expanding into new markets. They highlight the importance of community building and growing a brand before introducing new products, emphasizing the value of personal branding and its ability to create opportunities. They discuss the role of authenticity in marketing and content creation, balancing promotion with education and inspiration. The speakers also provide valuable advice on overcoming self-doubt, avoiding perfectionism, and prioritizing self-care in the entrepreneurial journey. Whether you're looking to establish your brand, enhance your marketing approach, or gain insights on expanding into new markets, this episode offers practical tips and inspiring stories to help you navigate the challenges and find success. Host: Alexander Wolf CEO of New Rey Media https://www.linkedin.com/in/-alexande... Guest: Joy McCarthy, Holistic Nutritionist founder of https://www.joyoushealth.com/

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    30 m
  • EP 32 The Big Sustainable Mountain - Jasmine Byrne of Big Mountain Foods
    Mar 23 2023

    Welcome to a new episode of The New Rey Media Show! In this episode, we have a very special guest joining us - Jasmine Byrne, the founder of Big Mountain Foods, a plant-based food company that has been making waves in the industry. During our conversation with Jasmine, we discuss the importance of plant-based foods and their impact on the environment. We also explore her journey of starting Big Mountain Foods, her inspiration for creating plant-based products, and the challenges she faced along the way. Jasmine shares her insights on the future of the food industry and how she sees plant-based foods shaping the way we eat. We also talk about the health benefits of plant-based diets and how they can make a positive impact on our lives. If you're interested in the plant-based food industry or want to learn more about creating a healthier lifestyle, this episode is a must-listen. So sit back, relax, and join us as we chat with Jasmine Byrne of Big Mountain Foods on The New Rey Media Show! Contents of this episode: 00:00-00:57 Intro 00:57-02:02 About Big Mountain Foods 02:02-03:29 Soy-Free Tofu: An 8-year project 03:29-06:26 Educating people or marketing yourself in an existing market? 06:26-08:35 Retail or E-commerce 08:35-11:47 Sourcing Locally 11:47-13:41 Producing your own raw materials 13:41-15:12 Core memories 15:12-15:50 Outro

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    16 m
  • EP31 The muscle behind the business - Jake Karls of Mid-Day Squares
    Feb 23 2023

    👋🏻 Welcome to the latest episode of our podcast, where we have a very special guest with us today: Jake Karls, Co-Founder of Mid-Day Squares, a family-owned business that produces delicious, nutritious, and sustainable snacks. In this episode, we dive deep into Jake's background and his journey towards starting Mid-Day Squares with his his brother-in-law and his sister.

    We'll learn about the challenges and benefits of running a family business, and how Jake has navigated the unique dynamics that come with working with family members. Throughout the conversation, we'll get a glimpse into Jake's personality, work ethic, and values.

    We'll learn about the challenges he's faced, the wins he's celebrated, and the vision he has for the future of Mid-Day Squares 🦄🍫.

    So tune in, and join us for an insightful and inspiring conversation with Jake!

    www.newreymedia.com

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    14 m
  • Diving into the Ocean of Algae Business - Desireé Dupuis of Kove Ocean - EP30
    Feb 8 2023

    Welcome to another episode of The New Rey Media Show! This time, we had the privilege of speaking with Desireé Dupuis, CEO of Kove Ocean Foods, a company dedicated to providing sustainable and delicious seaweed snacks to consumers.

    Desirée is passionate about living a life of purpose and making a substantial impact in the world by creating permanent sustainable change.

    Thanks for watching!

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    39 m
  • Protein Business Trends with Maya Amani of Allo Nutrition - The New Rey Media Show EP 29
    Jan 18 2023

    In this week's episode of The New Rey Media Show, we introduce you to the person behind Allo Nutrition...discussing the ups and downs of entrepreneurship and all the Protein Business Trends for this year.

    We discussed Maya's journey and how finding your market niche through R&D and Marketing leads to product innovation and leading an emerging industry.

    About Our Guest: Maya Amani is a Toronto-born and raised mom to 3 amazing kids and is extremely motivated to find ways to stay healthy, and active amidst life’s chaos. Check out the work she is doing at Allo Nutrition – and how Allo can help you get through your day. From creative new recipes to easy workouts, and of course their flagship, Allo, that you absolutely have to try.

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    27 m
  • The beauty and wellness e-commerce boom with Stacy Smolensky of By Stacy
    Jan 5 2023

    🪞The beauty and wellness industry is likely to have increasing resonance as it evolves to meet a changing consumer and support their wellness needs in a very anxious and uncertain time.

    In this new episode of The New Rey Media Show, host Stacy Smolensky walks us through the beauty boom and how TikTok has helped her reach sophisticated consumers and build brand awareness. 👀

    www.newreymedia.com

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    15 m
  • Food innovation and health based solutions with David Downing of Chipmonk Baking
    Dec 15 2022

    👉🏻 In this episode, we had the good fortune of connecting with David Downing of Chipmonk Baking.

    ChipMonk Baking is a Houston-based specialty bakery that produces delicious low-carb, gluten free, keto, and diabetic-friendly desserts. They sell special keto-friendly cookies and cookie bites online (www.chiponkbaking.com, Amazon, Walmart.com) and in 100+ retail establishments across the United States.

    After his co-founder Jose's scare with diabetes, David teamed up to create a range of delectable, sugar-free, gluten-free and keto-friendly snacks to delight the masses, ever since, ChipMonk Baking has since experienced explosive D2C growth and he joined us on this episode to discuss his entrepreneurial project and the ups and downs of growing a sweet but healthy treat business.

    Enjoy!

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    25 m