Welcome back, Product Bosses! Ever wonder what you should focus on first when starting your product-based business? In this re-aired favorite episode, I share the exact framework I’d use today if I were starting a brand-new business from scratch. After helping thousands of makers, manufacturers, and product creators over the years, I’ve seen the patterns that lead to success—and the common mistakes that slow people down.

We’re talking about what most people skip (and why it matters!), how to identify your ideal customer, validate your idea, create a scalable product, build a brand with lasting impact, and actually market your product before you ever try to sell it. Plus, I cover the 7 key phases of launching and growing a profitable product business—from “ideate it” to “grow it.”

If you’ve ever wondered, “Where do I start?” or “Am I missing something?”—this episode is the roadmap you’ve been waiting for. Plus I’m giving away my FREE Ultimate Checklist that will help you build and strengthen your Dream Product-Based Business. Listen in for more details.

Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine (MSM). Since the original airing of this episode, this program has been updated to be called The Sales Accelerator.

Resources:

• Grab the Ultimate Checklist for Building Your Dream Product-Based Business: TheProductBoss.com/dream
• If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes.
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Hey there, Product Bosses! In today’s Ask Jacq Q&A, we’re diving into one of the biggest roadblocks for product-based business owners—pricing. Whether you’re worried about charging too much or finding customers who “get” your value, this episode is here to shift your mindset and show you what’s possible.

First, I chat with one of my longtime students turned Product-Boss coach who took her $1 cookies and turned them into a $100K+ business—all by shifting her pricing and confidence. We talk about how she reframed her brand as a luxury item, leaned into value-based pricing, and found creative ways to grow using wholesale deals and strategic partnerships.

Next, I answer a question from a designer who's getting resistance from customers around price. But here's the twist—those customers might not be her ideal audience. We unpack how to stop relying on feedback from friends and family and instead ask the right questions to connect with the people who will actually buy (and love!) your product at full price.

If you’ve ever second-guessed your pricing or felt pressure to keep it “affordable,” this episode will help you reframe, refocus, and price like the CEO you are.

Resources:

• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes.
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!

Welcome back, Product Bosses! We’re revisiting one of our most foundational coaching episodes because it’s that important. Whether you’re brand new or have been in business for years, chances are you may have skipped over a few key steps that are critical to lasting growth.

In this episode, I break down the four core foundations that are often missing from product-based businesses—and why these gaps may be the reason you're struggling to grow. From identifying your niche and ideal customer, to building a clear brand message, pricing your products with intention, and crafting irresistible offers, this episode is packed with actionable insights that will help you realign and thrive.

If you’ve been feeling stuck, scattered, or just not seeing the sales you expected, this re-air is the exact reset you need. Whether you're a student in one of my programs or just getting started, tune in now to fill in the missing pieces and finally build the business you’ve been dreaming of.

Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine. Since the original airing of this episode, this program has been updated to be called The Sales Accelerator.

Resources:

• Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!
• If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes.
• Join our mailing list for access to additional training and support to turn your business into the best it can be.
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

Mentioned in this Episode:

Instacart

Discover more about how Instacart can work for you!

Click here to learn more

Gloci

Use Code JACQUELINESNYDER to get 15% OFF your order!

Click here to shop now!