Sam Wright is the Managing Director at specialist eCommerce SEO agency Blink SEO, and at Macaroni Software the new Shopify-specific SEO tool he’s building to solve problems that they’ve found with SEO at Blink SEO, especially productivity-wise. Sam’s been in SEO since 2007, and in eCommerce since 2002.

Hit PLAY to hear:

• Why you should prioritize your category pages
• How to do on-page optimization
• Why it’s no longer about backlinks
• The different SEO strategies for high and low SKU count businesses

Key timestamps to dive straight in:

[04:11] Customers' desire critical for SEO and marketing.

[08:57] Analysis reveals 60% organic revenue from Shopify.

[11:18] Rule of thumb for collection pages.

[12:25] Macaroni analyzes Shopify tags to optimize categories.

[14:23] Listen to Sam’s Top Tips!

Full episode notes here: https://ecmp.info/494

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