Episodios

  • April 2022 Social Media Updates You Need To Know
    Apr 1 2022

    April 2022 Social Media Updates You Need To Know - Tune in to find out what's changing on Instagram, TikTok, and YouTube so that you can stay ahead of the curve and ensure your success on social. Whether you're a business owner or content creator, getting to grips with new features and trends is going to be the key to sustaining your growth and keeping your audience engaged with your brand.

    We'll be covering:

    - Instagram's new chronolocial feed options
    - Is the chronological Instagram feed better than the algorithmic curated feed?
    - How to make the Instagram algorithm work in your favour
    - TikTok's new 10-minute video length
    - How YouTube may be able to transform how we listen to podcasts


    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️


    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

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    18 m
  • Reboot Your Mindset to Unlock a Life of Success and Happiness ft. Mario Quezada
    Nov 25 2021

    In this episode of the Social CEO podcast, host Dani Barker is joined by Mario Quezada - Mario is a mindset strategist and brand strategist on a mission to help people reboot their mindset so they can achieve the success, fulfilment, and happiness that they’re looking for. 

    Tune in as they take a deep dive on why working on your mindset must be a priority as an entrepreneur, what practical things you can do to build self-awareness and confidence, as well as taking a little behind the scenes look at how Mario planned and executed his first mindset reboot live virtual conference featuring some of the most influential creative professionals online.

    If you enjoy this episode then we’d love to see you sharing it on Instagram stories where you can tag us @danibarker_media and @themarioquezada 

     

     

    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

     

     

    Here’s a preview of the episode:

    01:30 Mario introduces himself and shares how his career has evolved from engineering to entrepreneurship over the years

    05:40 From brand strategy to mindset strategy - what does being a "mindset strategist" mean to Mario - the similarities between brand strategy and mindset strategy - why taking your mindset seriously as an entrepreneur is so important

    11:40 Mario's lessons from serving as a Pastor and how this has helped him to develop as an entrepreneur

    15:20 Practices and habits that you can use to help you build the self-awareness you need to cultivate a mindset for success, happiness and fulfillment

    21:00 How working on your mindset helps you to grow your business and build a sense of purpose and fulfillment

    23:40 Self-management - how to make the time to take care of all of the different aspects of your life and progress at a sustainable rate - fitness, friends, family, and thinking time

    28:40 Building confidence - how to build confidence as an entrepreneur

    39:20 Mindset reframing - Mario shares the most prominent mindset shift that's helped him to grow his personal brand and business

    42:30 The story behind Mario's brand and event series "Mindset Reboot" - where did his idea for the Mindset Reboot summit come from?

    49:00 Things you need to know before hosting your first online event - tips for planning, marketing, and hosting a live virtual event series

    51:40 Daily practices, habits, and techniques to develop self-awareness and reboot your mindset

     

     

    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

     

     

    Connect with Mario Quezada:

    📲 Instagram: https://www.instagram.comthemarioquezada

    🐤 Twitter: https://www.twitter.com/themarioquezada

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    56 m
  • Building Influence By Being Authentic & Becoming A Conscious Media Consumer ft. Mike Omoniyi
    Nov 11 2021

    Welcome back to the Social CEO podcast - in this episode, host Dani Barker is joined by Mike Omoniyi. Mike is a serial entrepreneur, founder of the common sense network, and has been ranked as one of the most influential entrepreneurs in the tech space by the Financial Times. Dani and Mike going to be talking about what influence really means, how you can build influence on social media by being your authentic self and how to deal with any negative responses you might get in return.

    Not only that but you'll also learn the steps that you can take to be a more conscious content consumer. Knowing when to log in and when to tune the noise out, the importance of staying curious, and how to ensure you don’t get trapped in an echo chamber where your worldview is unable to expand.

     

     

    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

     

     

    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

     

     

    Connect with Mike Omoniyi:

    📲 Instagram: https://www.instagram.com/mikeomoniyics

    📲 Web: https://mikeomoniyi.com

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    43 m
  • Growing Your Social Media Organically & Launching A Membership Site From Scratch ft. Leanne Astbury
    Oct 28 2021

    In this episode, host Dani Barker is joined by Leanne Astbury, a cognitive behavioural therapist and coach. Leanne was a client of Dani’s at the very beginning of her online business journey and they worked together to strategise her social media content and bring it to life for the launch of her first ever membership.

     

    Keep listening to hear Dani and Leanne discuss Leanne's experience with online entrepreneurship so far, the key lessons that she’s learned along the way, and some of the strategies that have contributed to her success in growing a highly engaged audience on social media.

     

    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

     

    In this episode:

     -- How did Leanne’s approach to social media change in preparation for launching her online business and membership?

    -- How investing in a business coach and outsourcing social media content creation helped Leanne before, during, and after her first launch

    -- How Leanne has been able to rapidly and organically grow her audience on social media through building a customer-centric content strategy

     

     

    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

     

     

    Connect with Leanne Astbury:

    📲 Instagram: https://www.instagram.com/mindyourfuture.co.uk

    📲 Web: https://mindyourfuture.co.uk

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    36 m
  • How Often Should You Post On Social Media? PLUS Hacks To Stay Consistent
    Oct 21 2021

    How often should you post on social media to grow your brand? And how do you stay consistent? These are without a doubt 2 of the most frequently asked questions I get when it comes to social media and content marketing. If you find social media hard to keep up with at the best of times, then this is the episode for you. We're going to be breaking down exactly how often you should be posting, the rationale behind that content schedule, and how you can make staying consistent on social media as easy as possible for yourself.

     

    Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.

    Whether you’re tuning in on Spotify, Apple, or watching along on YouTube make sure you’re subscribed so that you’re always the first to get in on the strategies and insights we share on here. I’m your host Dani barker and without further ado, let’s dive right in.

     

    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

     

    Connect with Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    📺 YouTube: https://www.youtube.com/channel/UCT7pVPZLi44-a7PM5ydmoGg

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

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    9 m
  • Is Instagram DEAD? Secrets To Building A Bulletproof Content Marketing Strategy For Your Brand ft. Brian Kofi Hollingsworth
    Oct 14 2021

    Keeping up with social media can seem impossible these days - there are always new trends, updates, apps, and algorithms popping up that threaten to throw your content marketing strategy out of the window at any given moment. In this episode, host Dani Barker is joined by Brian Hollingsworth, who you may know better through his personal brand persona The BKH, to answer your Instagram FAQs, bust some social media myths, and help you build a bulletproof data-driven strategy to predictably grow your brand and business online. It’s time to free yourself from the algorithm and start getting more from your social media.

     

    ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

     

    In this episode:

    -- Is Instagram DEAD? Find out whether Instagram is still worth focusing your efforts on to grow your brand and business

    -- Your Instagram FAQs answered

    -- What brands are winning on social media right now and how you can emulate their success

    -- How to build a bulletproof content strategy that new updates and algorithms can't derail

    -- Lessons from Brian's journey as a creator and entrepreneur so far

     

     

    Timestamps you need:

     

    02:10 Brian shares a brief overview of his journey as an entrepreneur in the branding and marketing industries so far

     

    07:00 How the rise of social media changed the way that brands communicate with their audience - why you’re no longer in control of your brand and how you can leverage the opportunity that social media brings as opposed to becoming a victim of the algorithm

     

    11:00 What brands are winning on social media right now? What makes a winning brand strategy stand out from the rest? Why you need to think customer-first or client-first

     

    19:00 Exploring what contributed to Brian’s accelerated online business growth since 2019 - how business owners can benefit from becoming prolific content creators and building their personal brand on social media

     

    26:40 Why it’s never too late to grow your personal brand on social media

     

    32:30 You’ve got to get started before you get good - creating content frequently and consistently over a long period is one of the most overlooked social media growth strategies

     

    34:45 Is Instagram DEAD? Should business owners and entrepreneurs still focus their efforts on Instagram to grow their personal brand and business?

     

    42:00 Secrets to building a bulletproof content marketing strategy for your brand and business - free yourself from being a slave to the algorithm and apps that you don’t own

     

    55:00 “Your personal brand is your forever project” - why you need to let go of your emotional attachment to vanity metrics, increasing engagement, and getting more followers on social media - how to make creating content more fulfilling

     

    60:30 How many followers does it really take to have a successful online business? How many followers do you need? Does your follower count matter?

     

    71:00 The 2 things that all business owners, creators, and entrepreneurs need to know in order to build a profitable personal brand using social media

     

     

    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

    📺 YouTube: https://www.youtube.com/channel/UCT7pVPZLi44-a7PM5ydmoGg

     

     

    Connect with Brian Hollingsworth:

    📲 Instagram: https://www.instagram.com/thebkh

    🐤 Twitter: https://twitter.com/thebkh

    📺 YouTube: https://www.youtube.com/thebkh

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    1 h y 13 m
  • How To Get More Followers On Social Media For FREE In 2021
    Oct 7 2021

    All the hacks, tips, and tricks you’ve probably heard about from other social media experts won’t help you if you don’t start by getting this one thing right first.

    We all want to spend less time on social media. It’s one of the biggest distractions and sources of procrastination that we face on a daily basis. So when everyone wants to log out, how can you make your content worth following and worth logging in for?



    Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.

    Whether you’re tuning in on Spotify, Apple, or watching along on YouTube make sure you’re subscribed so that you’re always the first to get in on the strategies and insights we share on here. I’m your host Dani barker and without further ado, let’s dive right in.

     

    00:41 Your challenge as a content creator and online entrepreneur who wants to grow their personal brand on social media

    01:23 Creating content that is worth logging in for, worth following you for, and easy to consume

    02:10 The main reasons why people will unfollow you and the mistakes blocking you from getting more followers on social media

    03:00 The 4 key questions you need to ask yourself before posting any content on social media as part of your content planning process

    04:00 The Know, Feel, and Do framework for planning valuable content

    04:45 Why creating actionable and practical content is essential to grow your audience and personal brand on social media
     

     

    Connect with Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    📺 YouTube: https://www.youtube.com/channel/UCT7pVPZLi44-a7PM5ydmoGg

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

    🌐 Website: https://social-source.com

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    7 m
  • Building A Personal Brand Whilst Working Full Time ft. Emma Lilley
    Jun 3 2021

    In this episode of the Social CEO Podcast, host Dani Barker is joined by Emma Lilley. Emma is a full-time in-house solicitor who is also building her own personal brand on social media. Emma is on a mission to share her experience of working in law in order to help aspiring lawyers start their own careers. We talk about why you should consider building a personal brand on social media even if you are a full-time employee - this isn't just for business owners - how building a personal brand has impacted Emma's career so far, and how you can manage your time effectively to build a personal brand alongside your job.

     

    So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below.

     

    00.15 Emma introduces herself and what impact that she wants to make through her personal brand on social media
     

    09.40 When and why did Emma start building her personal brand on social media?
     

    11.50 What was unconventional about the route Emma took in her law career?
     

    14.35 How social media has changed Emma's goals in her career and life in general
     

    21.50 How have Emma's colleagues reacted to her building a personal brand on social media?
     

    24.20 The stigma around having a full-time 9 to 5 job
     

    29.20 How to start building a personal brand on social media as an employee
     

    31.20 Emma's thoughts on monetising her personal brand
     

    33.50 How Emma manages her time effectively to build a personal brand whilst working full time
     

    36.40 Is it ok to take a break from posting to social media?
     

    42.40 What is Emma working on next?

     

    Follow Dani Barker:

    📲 Instagram: https://www.instagram.com/danibarker_media/

    👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

    🐤 Twitter: https://twitter.com/danibarkermedia

    🌐 Website: https://social-source.com

     

    Connect with Emma Lilley

    📲 Instagram: https://www.instagram.com/inhousepotter

    🌐 Website: https://inhousepotter.com/

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    45 m