Brennen interviews Allyson Carpenter, an industry veteran with experience at Disneyland, Virgin Australia, Qantas, and more. Allyson shares insights on driving traffic and visitors to destinations, focusing on data, creativity, and actionable strategies. This episode is packed with valuable lessons for travel marketers looking to elevate their game.

Ever wondered how to effectively market multiple travel brands? Jamie Storrs, VP of Marketing at Chenmark, shares his expertise on managing diverse marketing strategies across various travel companies. Learn from his innovative approach and boost your marketing game!

Our latest podcast episode is a compilation of the best insights from the first half of the year! This special episode features standout moments and expert perspectives that you won't want to miss.

• Cynthia Huang / Building a Decentralized Travel Ecosystem
• Travis Tallent / Peak Performance: Insights into Mountain Travel
• Kelsey Tonner / Empowering Tour Operators
• Rebecca y Brennen / SEO is Dead, Again
• Justin Buzzi / Marketing Strategies for Multilocation Travel Companies
• Sveinn Birkir Björnsson / Reimagining Destinations: The 'Inspired by Iceland' Campaign Success Story
• Alexander Ragin / Personalized Tech in Tourism: Alexander Ragin's Take on the Future of Travel

In this episode, Brennen delves into the world of multi-location marketing with Justin Buzzi, founder and CEO of Get Up and Go Kayaking. Justin shares insights into their success with organic social media. They discuss the challenges of marketing multiple locations, the importance of community building, and innovative strategies for customer retention and loyalty. From leveraging partnerships with local tourism boards to exploring new advertising channels like TikTok ads.

In this episode, Brennen and Rebecca, discuss the recent upheaval in search caused by the introduction of AI overviews by Google. They explore its impact on travel marketing.

With a foundation built on real-world expertise rather than theoretical jargon, Kelsey's advice is tried, tested, and proven effective. From marketing tactics to operational efficiency, this episode is packed with actionable tips to help tour operators navigate challenges and capitalize on opportunities.

In this episode we dive into the innovative world of vacation rentals and the revolutionary approach of Dtravel, a community-owned travel ecosystem. Our guest, Cynthia Huang, the dynamic CEO of Dtravel, shares her insights into how the platform is solving the biggest challenges in the vacation rental industry.

Welcome to "Peak Performance: Insights into Mountain Travel," where we scale the heights of travel marketing with industry experts. In this episode, we're thrilled to be joined by Travis Tallent, a Mountain Travel Marketing Expert. Travis brings a wealth of experience in digital marketing, particularly within the realm of mountain travel destinations.

Join us as Travis shares invaluable insights into optimizing marketing strategies specifically tailored for mountainous regions. From leveraging search engine optimization to crafting compelling narratives, Travis unveils the secrets behind successful mountain travel campaigns.