Episodios

  • 5 Steps to Unstoppable Brand Positioning
    Jul 25 2024

    Are you tired of attracting the wrong clients?


    It's time to redefine your brand. In this episode, we dive deep into the art and science of brand positioning.


    Discover the 5 essential steps to create a magnetic brand that attracts your ideal customers and sets you apart from the competition. From market research to crafting a compelling brand personality, we've got you covered.


    Learn how to identify your unique selling proposition, develop a captivating visual identity, and build a brand that leaves a lasting impression. Ready to elevate your business?


    Let's unlock the secrets to brand positioning together!


    #branding #marketing #business #businessgrowth

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    Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?


    Schedule a brand discovery consultation call here - ⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠


    SUBSCRIBE to our brand tip video series delivered straight to your inbox - ⁠https://bit.ly/2A8kpif⁠


    Other Social Channels


    YouTube - ⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠


    Instagram - ⁠https://www.instagram.com/elementsbrandmanagement/⁠


    Facebook - ⁠https://www.facebook.com/ElementsBrandManagement/⁠


    X - ⁠https://twitter.com/ElementsBrand ⁠


    Website - ⁠https://bit.ly/36BQX00⁠


    Free Brand Development Resources


    How strong is your brand?


    Take our brand assessment and find out - ⁠https://bit.ly/2VksUSj⁠


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠http://bit.ly/2Zw5dos

    Más Menos
    16 m
  • Utilising storytelling, leadership, strategy and worldbuilding to align your brand with Gavin McMahon (Replay)
    Jul 18 2024

    It's frustrating when you feel like only you understand your vision for your business.

    So if your team and audience don’t understand what your brand does, what's the cause?

    A brand narrative that's as chaotic as the last 2 seasons of Game of Thrones...

    Thankfully, it's that time of the week again.

    In today’s episode of The Unified Brand Podcast. Business transformation guru Gavin McMahon will teach you how to shake your brand out of its confused state. As the founding Partner of Fassforward, Gavin and his team grow businesses. How do they help these ailing businesses? By using a blend of storytelling, visual communication, strategy and leadership.

    So kick back in your chair and start making notes on your business manifesto. You're about to learn the secrets to building a compelling world for your brand.

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    Gavin's links

    Gavin's Linkedin - https://www.linkedin.com/in/gmcmahon/


    Fassforward
    Website - https://www.fassforward.com
    Linkedin - https://www.linkedin.com/company/fassforward/
    Twitter - https://twitter.com/fassforward
    Instagram - https://www.instagram.com/fassforward/
    Facebook - https://www.facebook.com/fassforward/

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    Do Feel like your brand could use improving but not sure where to start?
    Or are you looking to build upon and grow your existing brand to create more impact?
    Or are you seeking an impactful, iconic and memorable logo and brand identity system?

    Schedule a brand discovery consultation call here -
    https://www.elementsbrandmanagement.o.uk/schedule-a-call


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    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    ------------------------

    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
    Instagram - https://www.instagram.com/elementsbrandmanagement/
    Facebook - https://www.facebook.com/ElementsBrandManagement/
    Twitter - https://twitter.com/ElementsBrand
    Website - https://bit.ly/36BQX00



    Support the show

    Free Brand Development Resources

    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

    Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
    and grows your business - http://bit.ly/2Zw5dos

    Más Menos
    43 m
  • What Type of Rebrand is Right For Your Business?
    Jul 11 2024

    On this episode of The Unified Brand Podcast, we unpack the different types of rebranding, from a simple refresh to a complete overhaul. Is an evolution all you need, or is it time for a full-blown pivot?

    We'll help you understand the key differences between:

    • Evolution/Refresh: Keeping it familiar with a modern twist.
    • Pivot/Full Rebrand: Transforming your brand for a whole new audience.
    • Overhaul/Full Rebrand: Creating a completely new brand identity.
    • Incremental/Brand Update: Subtle tweaks to maintain brand recognition.

    Discover the perfect rebranding strategy to hit the right note with your audience! Listen now and get ready to reignite your brand!



    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call

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    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    -----------------------




    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw

    Instagram - https://www.instagram.com/elementsbrandmanagement/

    Facebook - https://www.facebook.com/ElementsBrandManagement/

    Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj


    Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

    Más Menos
    10 m
  • Unlock Your Brand's Hidden Power: Cultural Intelligence for Marketers with Anastasia Kārkliņa Gabriel
    Jul 4 2024

    Brands have HUGE power to shape culture. In this episode of The Unified Brand Podcast, we dive deep with award-winning author & cultural theorist Anastasia Kārkliņa Gabriel to explore Cultural Intelligence for Marketers.

    Discover how understanding cultural trends can:

    • Boost Brand Success
    • Drive Social Impact
    • Craft Powerful Narratives

    Marketers, don't miss this! Learn how to leverage cultural knowledge to create winning campaigns that resonate with diverse audiences.

    Listen & Subscribe for More!


    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - ⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠

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    SUBSCRIBE to our brand tip video series delivered straight to your inbox - ⁠https://bit.ly/2A8kpif⁠

    -----------------------


    Other Social Channels

    YouTube - ⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠

    Instagram - ⁠https://www.instagram.com/elementsbrandmanagement/⁠

    Facebook - ⁠https://www.facebook.com/ElementsBrandManagement/⁠

    Twitter - ⁠https://twitter.com/ElementsBrand ⁠

    Website - ⁠https://bit.ly/36BQX00⁠


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - ⁠https://bit.ly/2VksUSj⁠


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠http://bit.ly/2Zw5dos

    Más Menos
    40 m
  • Unmute Your Brand: The Secret Weapon of Sonic Branding
    Jul 1 2024

    Tired of bland marketing?

    Sound can be your brand's superpower! We unlock the secrets of sonic branding in this episode.

    Visuals get all the love, but what about sound? Unmute Your Brand dives into the fascinating world of sonic branding and how it can transform your marketing strategy.

    Learn how strategic sound design can:

    • Boost brand recognition by 86%
    • Create emotional connections with your audience
    • Make you stand out from the crowd

    We'll explore real-world examples and actionable tips to craft a powerful soundscape for YOUR brand. Ready to turn up the volume on your marketing?


    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call

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    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    -----------------------


    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw

    Instagram - https://www.instagram.com/elementsbrandmanagement/

    Facebook - https://www.facebook.com/ElementsBrandManagement/

    Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj


    Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

    Más Menos
    11 m
  • Unstoppable Brand Recognition and Growth Using Data With Jiri Boudal
    Jun 21 2024

    Is your logo enough to make your brand stand out?


    In today's fast-paced world, attention spans are shorter than ever. That means you need to grab people's attention in SECONDS. ⚡


    Jiri Boudal, founder of Behavio, joins The Unified Brand Podcast to discuss the power of building distinctive brand assets that go beyond just a logo. These assets can be the key to unlocking explosive brand growth!


    Listen to the full episode and learn how to create a brand identity that gets noticed and remembered!


    Jiri's Links

    Behavio - https://behaviolabs.com

    Jiri's Linkedin - https://www.linkedin.com/in/jiriboudal/


    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call

    ------------------------

    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    -----------------------


    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw

    Instagram - https://www.instagram.com/elementsbrandmanagement/

    Facebook - https://www.facebook.com/ElementsBrandManagement/

    Twitter - https://twitter.com/ElementsBrand

    Website - https://bit.ly/36BQX00


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

    Más Menos
    34 m
  • Is Your Brand Stuck in the Past? 5 Signs It's Time to Rebrand
    Jun 13 2024

    Feeling like your brand is invisible?

    Don't blend in with the competition! This episode of the Unified Brand Podcast dives into 5 key signs it's time for a rebrand.

    We'll help you identify if your brand is outdated, struggling to stand out, or simply doesn't reflect your current business goals.

    Learn when a rebrand can help you recapture your audience and propel your business forward.

    Listen now and get ready to Unify Your Brand!


    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call

    ------------------------

    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    -----------------------


    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw

    Instagram - https://www.instagram.com/elementsbrandmanagement/

    Facebook - https://www.facebook.com/ElementsBrandManagement/

    Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj


    Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos



    Más Menos
    8 m
  • Crack the Customer Code: Messaging Magic with Kate Dileo
    Jun 6 2024

    Struggling to craft brand messaging that converts?

    This episode of The Unified Brand Podcast is your secret weapon!

    We dive deep with Kate Dileo, Founder of Accidental Brand Strategist and author of the #1 international bestseller,"Muting the Megaphone."

    Kate unveils her powerful Brand Trifecta framework, a three-step formula for crafting concise, audience-centric messaging that resonates with your ideal customer.

    Learn how to ditch the jargon, focus on benefits, and leverage storytelling to create a brand message that drives sales and builds loyalty.

    This episode is for you if:

    • You're tired of generic marketing messages that fall flat.
    • You want to understand your target audience better.
    • You're looking for a clear, actionable framework to craft compelling brand messaging.

    Tune in and discover the messaging magic that will unlock your brand's full potential!


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    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call

    ------------------------

    SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

    -----------------------


    Other Social Channels

    YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw

    Instagram - https://www.instagram.com/elementsbrandmanagement/

    Facebook - https://www.facebook.com/ElementsBrandManagement/

    Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj


    Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

    Más Menos
    23 m