Unlock the secrets to leveraging video marketing for unstoppable lead generation and business expansion!

Join me on this electrifying episode of Creating Powerful Impact, where we sit down with Kirsten Graham of Six Figure Business Coaching.

Discover how Kirsten transitioned from the mortgage and real estate sectors to become a video marketing maven, using evergreen content to build brand authority, credibility, and visibility.

Tune in to hear her compelling story of resilience during the 2008 economic downturn and gain practical insights into maintaining a steady flow of leads even before your next big launch.

Dive deep into the art of creating and outsourcing video content with expert strategies and actionable tips.

Learn how to craft compelling titles, use keywords effectively, and script your videos to keep them engaging and on-point.

Whether you prefer batch recording or weekly sessions, Kirsten shares her wisdom on delivering valuable information that aligns with your brand.

Plus, discover the magic of repurposing your video content into bite-sized clips and how to effectively collaborate with virtual assistants (VAs) for tasks like video editing and graphic design, freeing up your time for revenue-generating activities.

Finally, we tackle the challenges of lead generation head-on and explore how VAs can play a crucial role in your marketing efforts.

From crafting detailed job descriptions and onboarding processes to the benefits of paid internships for VAs, this episode is packed with valuable advice for business owners.

Hear our thoughts on building a supportive relationship with your VAs to ensure they align with your vision and strategies on social media.

For women entrepreneurs and anyone juggling multiple responsibilities, this episode is a game-changer, showing how affordable outsourcing can dramatically boost your business growth and make your entrepreneurial journey more fulfilling.

Key Moments:

(03:27 - 04:11) The Power of Video Marketing

(07:56 - 09:15) SEO Strategy and Keyword Optimization

(13:38 - 15:25) Creating Standalone Content From Videos

(21:54 - 22:38) Video Content Strategy for Ideal Clients

Kirsten's journey reflects her steadfast dedication to empowering entrepreneurs. Transitioning from real estate to owning a thriving mortgage company and title agency, she's forged an impressive career path.

Beyond her business achievements, Kirsten actively engages in networking and mentors fellow entrepreneurs, becoming a driving force in her local business community.

Her partnership with Jeanne Willson led to the establishment of Six Figure Business Coaching LLC, uniting Kirsten's expertise in business operations with Jeanne's marketing skills.

Central to their vision is the profound impact of video marketing on modern marketing strategies. They recognized the authentic connections fostered through video content, igniting the concept behind the Marketing VA Advantage. This pioneering coaching model pairs clients with Marketing Virtual Assistants, addressing time and budget constraints while harnessing the potent force of video marketing.

Kirsten is a lifelong learner, loves the beach, and boating, and has a 5 lb fur baby who runs her life.

Connect with Kirsten: https://sixfigurebusinesscoaching.com

See How YOU Can Easily Create Video That Explodes:

https://thevideomarketingmethod.com/getin

Connect with me, Shay Wheat:

Website: GraceandEaseProductions.com

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