JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29B

Thanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!

In this episode, we dive into some of our most memorable early events, like surprising the Church of Scientology with a coffee cart and serving drinks at an unexpected Michael Jackson-themed drag show in Atlanta. We also break down the early struggles of running a pop-up, from unpredictable weather to the sticky note debacles at our first wedding gig. Along the way, we chat about the challenges of getting our first wholesale accounts, starting our own roasting operation, and finally securing a permanent spot in Alpharetta. This episode is packed with stories of grit, learning on the fly, and hilarious missteps. Enjoy!

*If you purchase something through one of our links, we may be entitled to a share of the sale*

We're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Lucca and Eureka products!
Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcEr

Buy Valor Coffee: https://valor.coffee/shop

Watch on Youtube: https://youtube.com/valorcoffee16

Want to become a Wholesale Partner? Email us at wholesale@valor.coffee to set up an account!

Want us to review your coffee? Have a question you want to answer on the show? Send us an email to info@valor.coffee

Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepod
Follow Valor on Instagram: http://instagram.com/valor.coffee
____

Subscribe to Riley's YouTube Channel: https://youtube.com/@rileywestbrook
Follow Riley: https://instagram.com/rileywestbrook
Follow Ross: https://instagram.com/rosswalters
Follow Ethan's Parody Account: https://instagram.com/ethanrivers777

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29B

Thanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!

In this episode of the Valor Podcast, we dive into Part 1 of The Story of Valor, where it all began. From friendships formed in high school to early coffee experiences that sparked a love for specialty coffee, we walk through the origin of how we, three 18- and 19-year-olds, decided to start a business with nothing but passion and curiosity. Join us as we reflect on navigating the challenges of finding direction, raising funds through Kickstarter, building our first mobile coffee cart, and booking our first events. Whether you’re starting your own business or just curious about the ups and downs of launching a coffee company, this one’s for you. Stay tuned for Part 2!

*If you purchase something through one of our links, we may be entitled to a share of the sale*

We're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Lucca and Eureka products!
Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcEr

Buy Valor Coffee: https://valor.coffee/shop

Watch on Youtube: https://youtube.com/valorcoffee16

Want to become a Wholesale Partner? Email us at wholesale@valor.coffee to set up an account!

Want us to review your coffee? Have a question you want to answer on the show? Send us an email to info@valor.coffee

Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepod
Follow Valor on Instagram: http://instagram.com/valor.coffee
____

Subscribe to Riley's YouTube Channel: https://youtube.com/@rileywestbrook
Follow Riley: https://instagram.com/rileywestbrook
Follow Ross: https://instagram.com/rosswalters
Follow Ethan's Parody Account: https://instagram.com/ethanrivers777

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29B

Thanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!

When we started our company, we'd often be faced with problems we'd just have to figure out ourselves, mainly because there wasn't a central online resource that went really deep in helping us with the nitty-gritty of starting and running a coffee company. So we built out or brand new online platform, the Valor Coffee Community, where you can find a community of other baristas, leaders, and cafe/roastery owners in the community who are ready to help you on your journey. Featuring chat channels and threads, resources like spreadsheets and pdf's to help you grow and run your business, and courses dedicated to expanding your knowledge on coffee, finances and more, you're sure to find plenty to help you on your journey.

*If you purchase something through one of our links, we may be entitled to a share of the sale*

We're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Lucca and Eureka products!
Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcEr

Buy Valor Coffee: https://valor.coffee/shop

Watch on Youtube: https://youtube.com/valorcoffee16

Want to become a Wholesale Partner? Email us at wholesale@valor.coffee to set up an account!

Want us to review your coffee? Have a question you want to answer on the show? Send us an email to info@valor.coffee

Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepod
Follow Valor on Instagram: http://instagram.com/valor.coffee
____

Subscribe to Riley's YouTube Channel: https://youtube.com/@rileywestbrook
Follow Riley: https://instagram.com/rileywestbrook
Follow Ross: https://instagram.com/rosswalters
Follow Ethan's Parody Account: https://instagram.com/ethanrivers777