Episodios

  • Evolution of Digital in CPG and Role of AI
    36 m
  • An entrepreneur's pov on hottest tech bets today
    Jul 18 2024

    An entrepreneur's POV on the hottest tech bets today!
    Tune in to hear Dan Wittner, Board Adviser & Entrepreneur. He brings together a unique perspective where technology meets retail, having spent over a couple of decades in both. In this episode, we talk about the following:

    •The role of technology in bringing about social change.
    •Technologies that have been game-changing and ones that keep trying!
    •Coopetition! Super interesting and why Dan thinks it is the future.

    Enjoy the WH-THE-TECH!?! podcast! Listen here: [https://lnkd.in/eRKGvENu]

    Más Menos
    46 m
  • How will the CEO/CMO role change with Gen AI?
    Jul 3 2024

    How will the CEO/CMO role change with Gen AI? Tune in to hear the iconic @Jue Wong, Former CEO of Olaplex. We have admired Jue's career for a long time and finally had a chance to hear live from her. While we spoke a lot about technology, her leadership stories were truly priceless.

    • How to master technology for a business
    • Synthetic audiences and artificial humans
    • The importance of legacy knowledge in an organization undergoing transformation
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    46 m
  • Unified Retail Experience - Why Omnichannel is no Longer Relevant?
    Jun 12 2024

    Why is omnichannel no longer relevant?

    Tune in to hear from Sarah Hofstetter - President of Profitero, and Rachel Tipograph - Founder & CEO of MikMak. These two senior executives in the commerce marketing technology space share invaluable insights on how the shopping landscape is evolving:

    • Why does "omnichannel sucks" and gets in the way of consumer-led commerce strategies?

    • Value of common sense in the age of data

    • Macroeconomic and consumer trends that will impact commerce in the foreseeable future

    Enjoy the WH-THE-TECH!?! podcast! Listen here: [https://lnkd.in/eRKGvENu]

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    35 m
  • Ecomm Framework for E-Retail, DTC and Pureplays
    May 23 2024

    Ecomm framework for DTC, Ecomm and pureplay Tune in to hear Jaime Crespo, GM at Nestle Health Sciences (Puritan's pride, Persona, Nestle Nutrition store). As someone who has seamlessly navigated Unilever, Amazon, Harry's and now Nestle, he had excellent insights to share about how to think about ecomm frameworks and more.

    We discuss topics like:

    •What is a relational DTC?
    •How to chase anecdotes from DTC to fuel your omnichannel retailers
    •The importance of brand in digital channels

    Enjoy the WH-THE-TECH!?! podcast! Listen here: [https://lnkd.in/eRKGvENu]

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    45 m
  • Owning brand truth in the age of misinformation?
    35 m
  • How to manage consumer lifecycle for large and small enterprises?
    Apr 25 2024

    Tune in to hear @Ken, Former-CMO at Dr. Praeger. Having worked at blue chip companies like Pepsico, Henkel and PE-backed firms, Ken has a very unique perspective on how to drive measureable marketing for different brand sizes. In this episode we explore the following:
    - Four pillars of consumer lifecyel and KPIs to measure it
    - How to hack expensive consumer segmentation to closer with your consumer?
    - Importance of SEO even now in your total consumer journey

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    44 m