Have you ever wondered if the branding for your photography business is up to snuff?

Maybe you see everyone else’s websites and social media and compare your own…

Maybe you’ve developed a few different logos for yourself and nothing ever really stuck…

Or maybe marketing totally overwhelms you and you wonder if you’re even going in the right direction with your brand…

Today I’m sharing the top 3 marketing faux pas to AVOID as a portrait photographer.

Tune in to learn things like like:

• My biggest marketing takeaways from working at a large agency and at Coca-Cola.

• The weird way people make a nearly instant determination about how professional you are.

• One of the top things I look for in a brand (that photographers often miss).

• What your brand actually is–not just colors and logos.

• Why I actually DON’T recommend automating everything (yes, even nowadays with AI and all kinds of fancy tools).

So if you want to uplevel your brand as a boutique portrait photographer and start showing up as professionally as possible, hit play and get ready to take notes!

WORTH EVERY PENNY JOYCAST SHOW NOTES:

https://photographybusinessinstitute.com/podcast/episode-224

SHOW TRANSCRIPT:

Click Here

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/c/thejoyofmarketing

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

#201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:

Turning Her Back Burner Hobby into Real Money

Do you want more referrals and partnerships in your photography business but feel STUCK when it comes to actually getting them?

Maybe you feel desperate when you’re approaching them…

Or maybe you feel like you’re drowning and it’s hard to invest in someone else's business…

I recently went on a trip with my photography group (The Society of XXV), and while chatting with a high-end wedding photographer, I had my mind blown.

Early in the conversation, he told me what the FIRST THING he does when he goes to photograph a wedding… and it stopped me in my tracks.

Bottom line: If you want to get more partnerships and referrals as a photographer, you HAVE to pop on this Joycast episode.

WORTH EVERY PENNY JOYCAST SHOW NOTES:

https://photographybusinessinstitute.com/podcast/episode-223

SHOW TRANSCRIPT:

Click Here

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/c/thejoyofmarketing

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

#201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:

Turning Her Back Burner Hobby into Real Money

Have you ever felt like you’re running into the same problems over and over in your photography business?

Maybe you have a lot of clients but you’re still struggling to be profitable…

Maybe you face anxiety every time you need to sell your photography or your client wants to chat on the phone about prices…

Maybe you’re considering changing your business model… again…

Allyson faced those same issues as a long-time photographer.

But finally, after years of struggle, she found herself staring at a $14k paid invoice for her photography!

In today’s Joycast, she takes us deep into how she made this big shift, including:

• What finally changed for her and how she decided to invest in herself.

• Pushing past anxiety and showing up for her first in-home appointment with a client.

• What her husband said after she showed him the paid $14k invoice.

• How her first two sales compared to her expectations.

If you feel like you’re running into the same problems over and over in your business, or are struggling to transition from the hybrid (or digital file) model to the boutique model, this episode is for you!

WORTH EVERY PENNY JOYCAST SHOW NOTES:

https://photographybusinessinstitute.com/podcast/episode-222

SHOW TRANSCRIPT:

Click Here

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/c/thejoyofmarketing

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

#201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:

Turning Her Back Burner Hobby into Real Money