Social Media Psychology

Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.

Drawing on cutting-edge neuroscience, behavioral economic, and social psychology research, acclaimed author, former Harvard professor, and think tank founder Todd Rose reveals how so much of our thinking about each other is informed by false assumptions that drive bad decisions that make us dangerously mistrustful as a society and hopelessly unhappy as individuals.

Spanning hundreds of ideas developed over the past century, 50 Psychology Classics also explores important contemporary writings, such as Gladwell's Blink and Seligman's Authentic Happiness. Listeners will gain insight into the scientific research of leading contemporary psychologists, psychiatrists, and neurologists. And they'll discover why we think and act the way we do from the landmark best sellers of psychology.

This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control.

This audiobook offers guidance for dealing with this common and frustrating form of behavior. Many people often say "yes" to something when they'd rather say "no." They offer cooperation through words but follow up with how they really feel - in actions that contradict their words. That's passive-aggression. At its heart, passive-aggression is about being untrue to oneself, which makes it impossible to have a clean relationship with others.

You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality - except we’re not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of 15 more ways we fool ourselves every day. This smart and highly entertaining audiobook will be wowing listeners for years to come.

Dr. Nicholas Kardaras answers the question of why young people’s mental health is deteriorating as we become a more technologically advanced society. While enthralled with shiny devices and immersed in social media, our young people are struggling with record rates of depression, loneliness, anxiety, overdoses and suicide. Our immersion in toxic social media has created polarizing extremes of emotion and addictive dependency, while also acting as a toxic "digital social contagion”, spreading a variety of psychiatric disorders.

Are we really being ourselves on social media? Can we benefit from connecting with people we barely know online? Why do some people overshare on social networking sites? The Psychology of Social Media explores how so much of our everyday lives is played out online, and how this can impact our identity, wellbeing and relationships.

Batman is one of the most compelling and enduring characters to come from the Golden Age of Comics, and interest in his story has only increased through countless incarnations since his first appearance in Detective Comics #27 in 1939. Why does this superhero without superpowers fascinate us? What does that fascination say about us? Batman and Psychology explores these and other intriguing questions about the masked vigilante.

As Nobel Prize-winning economist Ronald Coase once cynically observed, "If you torture data long enough, it will confess." Lying with statistics is a time-honored con. In Standard Deviations, economics professor Gary Smith walks us through the various tricks and traps that people use to back up their own crackpot theories. Sometimes, the unscrupulous deliberately try to mislead us. Other times, the well-intentioned are blissfully unaware of the mischief they are committing.

In The Righteous Mind, social psychologist Jonathan Haidt explores the origins of our divisions and points the way forward to mutual understanding. His starting point is moral intuition - the nearly instantaneous perceptions we all have about other people and the things they do. These intuitions feel like self-evident truths, making us righteously certain that those who see things differently are wrong. Haidt shows us how these intuitions differ across cultures, including the cultures of the political left and right.

By the author of the modern classic The Black Swan, this collection of aphorisms and meditations expresses his major ideas in ways you least expect. The Bed of Procrustes takes its title from Greek mythology: the story of a man who made his visitors fit his bed to perfection by either stretching them or cutting their limbs. It represents Nassim Nicholas Taleb’s view of modern civilization’s hubristic side effects.

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

Viktor Frankl is known to millions of listeners as a psychotherapist who has transcended his field in his search for answers to the ultimate questions of life, death, and suffering. Man's Search for Ultimate Meaning explores the sometimes unconscious basic human desire for inspiration or revelation and illustrates how life can offer profound meaning at every turn.

We live in a time of vast changes that include accelerating globalization, mounting quantities of information, the growing hegemony of science and technology, and the clash of civilizations. Those changes call for new ways of learning and thinking in school, business, and the professions. Listen as psychologist Howard Gardner defines the cognitive abilities that will command a premium in the years ahead.

Critical thinking is regularly cited as an essential 21st century skill, the key to success in school and work. Given our propensity to believe fake news, draw incorrect conclusions, and make decisions based on emotion rather than reason, it might even be said that critical thinking is vital to the survival of a democratic society. But what, exactly, is critical thinking? Haber describes the term's origins in such disciplines as philosophy, psychology, and science.

Respect, trust, and commitment are the cornerstones of a dedicated relationship between a teacher and a student. For a passionate student yearning to learn and understand the essence of a subject, they must demonstrate these traits before a teacher will take them under their wing. In this case, the teacher was Thomas Troward of Cornwall England and the student was Genevieve Behrend. He imparted his personal insight to the one and only pupil who could perpetuate this knowledge and share it with the world.

This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.

Two defense experts explore the collision of war, politics, and social media, where the most important battles are now only a click away. Through the weaponization of social media, the Internet is changing war and politics, just as war and politics are changing the Internet. Terrorists livestream their attacks, “Twitter wars” produce real world casualties, and viral misinformation alters not just the result of battles, but the very fate of nations. The result is that war, tech, and politics have blurred into a new kind of battlespace that plays out on our smartphones.

In How Propaganda Works, Jason Stanley demonstrates that more attention needs to be paid. He examines how propaganda operates subtly, how it undermines democracy - particularly the ideals of democratic deliberation and equality - and how it has damaged democracies of the past.