Peak

How Great Companies Get Their Mojo from Maslow (Revised and Updated)

By: Chip Conley

Narrated by: Brian Sutherland

Proven principles for sustainable success, with new leadership insight

Peak is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need. And years later, when the young founders of Airbnb asked him to help turn their start-up home-sharing company into a world-class hospitality giant, Conley once again used the principles he'd developed in Peak.

In the decade since this book's first edition, Conley's Peak strategy has been developed on six continents in organizations in virtually every industry. The author's foundational premise is that great leaders become amateur psychologists by understanding the unique needs of three key relationships - with employees, customers, and investors - and this message has resonated with every kind of leader and company, including some of the world's best known, from Apple to Facebook. Avid users of Peak have found that the principles create greater loyalty and differentiation with their key stakeholders. This new second edition includes in-depth examples of real-world Peak companies, including the author's own at Airbnb, and exclusive Peak leadership practices that will take you - and your company's performance - to new heights.

Whether you're at a start-up or a Fortune 500 company, at a for-profit, nonprofit, or governmental organization, this book can help you and your people reach potential you never realized you had.

• Understand how Maslow's hierarchy makes for winning business practices
• Learn how Peak drove some of today's top businesses to success
• Help employees reach their full potential - and beyond
• Transform the customer experience and keep investors happy

The Peak framework succeeds because it elevates the business from the inside out. These same principles apply in the boardroom, the breakroom, and your living room at home and have proven to be the foundation of healthy, fulfilled lives. Even if you think you're doing great, you could always be doing better - and Peak gives you a road map to the next level.

Download the accompanying reference guide.©2017 Chip Conley (P)2018 Audible, Inc.

Great Book & Really Helpful

Read and listened to the audio book.

Maslows Hierarchy has been integrated into my business now

A must read for business professionals

I truly loved this book. A good eye opener to using Maslow and expanding our interpretation of his tool.

Excellent content

Reader was dull, but the content was excellent. I happen to have the physical book to look at the images and it really isn't necessary to have them PDF since the images are described so well. The end of the physical book has a Peak Managerial Assessment section (highly recommended), which the audio does NOT have- might be in the PDF though. Book is outstanding as a whole.

I loved the emphasis on heart! Empathy and compassion..

I enjoyed listening to every word. I think you will get a lot from it if you’re a CEO to entry level employee. If you’re interested in your professional and self growth, this should be added to your list.

Great Insights!

Applying Maslow's principles to life and leadership is a great way to get your mojo flowing! Learned a lot!