Tradeshow, clinics, breed demonstrations, adoption fair, consignment, carriage rides—Equine Affaire in Columbus, Ohio has it all!

And, it’s packed pull of entrepreneurs making a loving doing what they love in the horse world. That’s why when I visited Equine Affaire for the first time this year, I made sure to take notes so I could share marketing and lessons learned with you here on the podcast.

If you haven’t yet heard of it, Equine Affaire has a spring event in Columbus—hailed as the largest horse-related trade show in North America—and a fall event in West Springfield, Massachusetts. If you have a horse business selling products, it’s definitely worth checking out. And if you are looking to build the education arm of your business, they’re always accepting presenter applications.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/133

FREE Goal Setting Cheat Sheet → Stormlily.com/goals

Have you been treating your website like a basic necessity or an info-holding place? Or, do you get that your website could be the team member with the most ROI?

If you’re not getting leads from your website, you should be. But, how? That’s what we’ll dive into in this episode as you learn …

🔸 your website’s true role in your equestrian business

🔸 why your website might be missing the mark

🔸 how to get your website to work for you 24/7

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/132

Apply for Take the Reins 1:1 Coaching 👉 Stormlily.com/reins

FREE Marketing Resources for Equestrian Entrepreneurs

In this episode, you’ll hear why the way I started out marketing my own business using social media was not working for me. (AKA I was not booking clients by way of social media.)

I’m getting honest about two pitfalls I experienced when I first started out, how I adjusted my mindset and strategy to fix them, and why it’s been a game changer. And, of course, you’ll get plenty of practical and actionable help to keep you from falling prey to those same pitfalls in your own horse business.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/131


Apply for Take the Reins 1:1 Coaching 👉 Stormlily.com/reins

FREE Marketing Resources for Equestrian Entrepreneurs