• Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

  • By: Beyond Social Media
  • Podcast
Beyond Social Media: The Marketing, Advertising & Public Relations Podcast By cover art

Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

By: Beyond Social Media
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  • Summary

  • Co-Hosts David Erickson and B.L. Ochman address all aspects of content, social media, advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show addresses the following topics: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Interviews with marketing experts are featured every other week. Each episode is 30-45 minutes long. Audio and video of each episode is posted shortly after the live broadcast to the Beyond Social Media Show blog (https://BeyondSocialMediaShow.com/). along with links to all the stories, tools, and statistics we discuss. Follow the show on social: https://beyondsocialmediashow.com/connect Subscribe to the show's eNewsletter: https://beyondsocialmediashow.com/newsletter
    Copyright © Beyond Social Media Show. All Rights Reserved.
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Episodes
  • Mathfluencers & Knitfluencers

    Mathfluencers & Knitfluencers
    Jun 13 2022

    During episode 379, co-hosts BL Ochman & David Erickson discuss teacher math influencers on TikTok and a knitting influencer, as well as:

    • Search engine optimization for educational videos
    • Slack's name pronounciation feature
    • A clever QR code commercial
    • Advertising guns
    • Doorbell ads
    • A Facebook phishing scandal
    • Clumsy training videos
    • Click-Through Rates by ranking stats

    Plus shiny new stuff and important stats and a lot of stuff in between.

    • Video, Show Notes & Links: https://beyondsocialmediashow.com/379
    • Connect with the show on social media
    • Subscribe to the weekly eNewsletter
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    39 mins
  • Domino's Stranger Pizza

    Domino's Stranger Pizza
    May 23 2022

    During episode 378, co-hosts BL Ochman & David Erickson discuss Domino's Stranger Things pizza app, as well as:

    • The brave new frontier of virtual product placements
    • Coinbase gets all up in in haters' faces
    • LEGO's crowdsourced Starry Night set
    • A Taco Bell oil painting
    • The problem of livestreamed mass murder
    • The disasterously misnamed stablecoins
    • GrubHub's costly lunch
    • ShipGo's ridiculing commercial
    • The most GenX tweet in the history of Twitter
    • Podcast consumption stats

    Plus shiny new stuff and important stats and a lot of stuff in between.

    • Video, Show Notes & Links: https://beyondsocialmediashow.com/378
    • Connect with the show on social media
    • Subscribe to the weekly eNewsletter
    Show more Show less
    44 mins
  • Elon Musk & Twitter Circles

    Elon Musk & Twitter Circles
    May 8 2022

    During episode 377, co-hosts BL Ochman & David Erickson discuss Elon Musk's acquisition of Twitter and the composition of his tweets, as well as:

    • How the tech titans are teaming up to forge a password-free future
    • How video game engines are transforming Hollywood
    • Twitter's testing of Circles
    • LeBron James talks to his younger self
    • Budweiser's politically-charged "freedom" cans
    • Cannabis marketers stealing famous food brand packaging
    • Video ads crashing news apps
    • Instagram marketing statistics

    Plus shiny new stuff and important stats and a lot of stuff in between.

    • Video, Show Notes & Links: https://beyondsocialmediashow.com/377
    • Connect with the show on social media
    • Subscribe to the weekly eNewsletter
    Show more Show less
    43 mins
Marketing Economics Politics & Government
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