Seriously in Business: Brand + Design, Marketing and Business  By  cover art

Seriously in Business: Brand + Design, Marketing and Business

By: White Deer Jacqui Naunton
  • Summary

  • (Previously: "Design Hacks for DIYers") The podcast for all things branding, design, marketing and business strategy for your small biz. Hosted by Jacqui Naunton, pro graphic designer and coach at White Deer Graphic Design. This is the podcast for small biz owners (aka, entrepreneurs) who love to have fun AND take their biz seriously. We'll be diving into DIY graphic design and the crucial role it plays in building a successful business... a business that is not only your passion but is taken seriously by the world. You'll also get to learn key branding insights from yours truly, as well as glean marketing, strategy and business advice from epic industry experts. I’ve supported HUNDREDS, if not thousands of women over the last 10 years to transform their brand & design, and in doing so helping them to build successful and sustainable businesses while living the life they love. And in this podcast, I get to do the same for you. Join us every week for a new episode ready to fuel you with inspiration, equip you to thrive, and get you looking "seriously in business".
    2021, 2022, 2023 White Deer
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Episodes
  • 163: Nurturing the Nervous System as a Business Owner with Mia Poklepovich
    May 6 2024

    How can we nurture our nervous systems when we run our own business? When things feel like they're constantly GOING

    In this episode, occupational therapist Mia Poklepovich discusses the unique challenges faced by women in business and the importance of prioritizing well-being. We cover effective strategies for managing stress, navigating challenging situations, and finding healthy coping mechanisms.

    Key takeaways:

    - Mia emphasizes the need for women in business to recognize and manage anxiety and stress responses, and tailor work schedules to individual productivity peaks.

    - Strategies for controlling what can be controlled, managing time effectively, and addressing sensory needs for optimal work performance are discussed.

    - Both Mia and Jacqui share experiences in entrepreneurship, highlighting the importance of acknowledging professional capabilities, seeking support when necessary, and finding comfort in uncomfortable situations.

    Tune in to gain insights from Mia Poklepovich's journey as she shares her expertise on managing stress, remote work, and well-being, particularly for women in business.

    ABOUT MIA:

    Mia Poklepovich is the creative and energetic Mental Health Occupational Therapist behind OT Inspire Australia- a female lead OT private practice based in Alice Springs servicing communities throughout the Northern Territory.

    Mia is passionate about Indigenous Health and working as a Mental Health OT – spending a lot of her time working VERY far away from the nearest city or town in Southeast Arnhem Land and the Central Desert Region.

    Working in such isolated regions across incredibly challenging and complex populations – Mia has learned a thing or two about workplace wellbeing, managing stress and burnout in the workplace. Having experienced burn out herself– she is now on a mission to prevent this in the space as best she can- while still doing the job she loves with all her heart. Mia is passionate about female lead businesses and is currently living her dream life somewhere between the desert and the ocean.

    CONNECT WITH MIA:

    Instagram: @miapoko

    Mia Poklepovich / The Freedom Therapist

    The Freedom Therapist Circle Waitlist:

    https://otinspireaustralia.mykajabi.com/The-Freedom-Therapist-Circle

    You can find OT Inspire Australia at:

    OT Inspire Australia:

    Instagram: @ot_inspire_therapy

    Facebook: OT Inspire Australia

    Web: www.otinspire.com.au

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    38 mins
  • 162: Are You Missing The RIGHT Logos? The Logo Variations ALL Businesses Need
    Apr 29 2024

    This is SUCH a common mistake for those of us DIYing our brand: Only creating 1 or 2 versions of our logo. Did you know you should have at least 4 different versions or more!! PLUS colour variations.

    Having versatile, professional logo variations to suit the diverse needs of your business will mean you are ready for anything business throws at you and look wildly schmick the whole time. Whether it's needing a favicon or DP, logo for a T-shirt or business card, or something for a letterhead or footer in your presentation slides. These are the variations not to miss!

    PS. Don't forget to DM me on Instagram @whitedeergd the special code in this ep if you're ready to claim $200 off my DIY design and brand course ;)

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    15 mins
  • 161: The HR Episode! Onboarding and Employee Well-being with Amy Christopherson
    Apr 22 2024

    So, your business is ready to make its first hire? Or maybe you've hired before but are ready to do it better! In this episode, I chat with HR Expert, Amy Christopherson, on the critical aspects of hiring new team and creating a successful onboarding process for new employees.

    Key Takeaways:

    - The investment of time and resources required to bring an employee up to speed, and the timeline for employees to reach optimal efficiency.

    - The essential components of a well-structured onboarding process, including system setup, policies, procedures, induction, and employee value proposition.

    - The importance of treating employees as valuable assets, expressing empathy, and encouraging open communication to maximize their performance and well-being.

    Tune in to gain valuable insights on building a robust onboarding process that sets the stage for fostering a successful and harmonious working environment.

    ABOUT AMY:

    I understand that as a business owner, your passion lies in your area of expertise, not necessarily in managing people.

    Hi, I'm Amy. I am a HR Business Partner who is dedicated to working with businesses to look at HR differently. The right people are your most important asset and I want to help you build a team of motivated, growth-focused and aligned people who are committed to your vision!

    CONNECT WITH AMY:

    www.amyjanehr.com.au

    www.instagram.com/amyjanehr

    www.facebook.com/amyjanehr

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    34 mins

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