Ad Age Marketer's Brief  By  cover art

Ad Age Marketer's Brief

By: E.J. Schultz & Adrianne Pasquarelli
  • Summary

  • A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
    2019
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Episodes
  • How Opill is marketing the first over-the-counter birth control pill
    May 1 2024

    Marketers from the brand discuss its launch, Opill's new WNBA partnership and more.

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    20 mins
  • How Smucker is adjusting its media mix to reach Gen Z
    Apr 24 2024

    JM Smucker’s CMO joins the Marketer’s Brief podcast to discuss how the company has shaken up its older brands, including Jif and Uncrustables.

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    26 mins
  • How Babylist grew from a baby registry site to a $400 million media and commerce business
    Apr 17 2024

    Chief Growth Officer Lee Anne Grant talks about the company’s evolution, new showroom and use of AI

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    21 mins

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