The New Generation Entrepreneur Podcast  By  cover art

The New Generation Entrepreneur Podcast

By: Brandon Lucero
  • Summary

  • You’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is where we go against the grain, say “NO” to outdated society norms, and we say “YES” to change in order to create a happier, more fulfilled world. Welcome to the New Generation Entrepreneur Podcast, hosted by Brandon Lucero. Like what you hear? Subscribe to the show!
    Show more Show less
Episodes
  • Building a Messaging Bridge From Problem To Solution in 6 Steps!, Take #2!
    Apr 30 2024

    Imagine using only a few sentences to help your audience understand the root cause of their problem and see you and what you provide as the solution. You’d know what to say and when to say it to build the bridge between the problem and your solution, ultimately bringing in more sales. This is the key to great marketing!

    And I’m breaking down the 6 steps to building this bridge for your business in this episode of the podcast. Listen in and discover how I’ve developed our marketing and communication over time, ways to identify subconscious behaviors and the root cause of their problem, how our COO used this bridging process to build her business, and a new framework I’m putting to the test. The hardest part about communication in general, and what I see my students struggle with most, is identifying the perspective of the person you’re trying to communicate with. Our ego gets in the way. Our awareness and even mastery get in the way. But it doesn’t have to anymore!

    P.S. I need your help! I have a new framework I’ve used successfully in my own business and with students, but I want to test it on a wider spectrum. So, listen to this episode, try the framework out, and share your feedback with me. Did it work? What would you improve? Can’t wait to hear from you!

    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.

    [FREE LIVE 3-DAY TRAINING] Discover How To Attract Your First 100 Leads That Actually Want To Buy Your Stuff! Register here - https://brandonlucero.com/100leads

    Find me on:

    IG: @iambrandonlucero

    Facebook: https://www.facebook.com/IAmBrandonLucero

    Website: https://www.brandonlucero.com

    Show more Show less
    25 mins
  • Mastery: The Secret Ingredient To My First Million Dollar Year
    Apr 23 2024

    If you feel like results aren’t coming fast enough, you’re missing something and doing all the right steps, other people are saying the same thing as you and getting better results, and you’ve been teaching things you know can help people, then this episode is for you!

    I’m discussing a messaging tool I don’t cover very often, but it’s literally the foundation of my success (and many of my students). It’s the foundation of our program's success, and it’s why we have so many testimonials and case studies. So, what’s the tool? Mastery. Listen in and discover the secret to really great communication, messaging, and marketing, three things you need to master your craft, how to lean in and follow your truth, and stories of growth through difficult times.

    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.

    [FREE LIVE 3-DAY TRAINING] Discover How To Attract Your First 100 Leads That Actually Want To Buy Your Stuff! Register here - https://brandonlucero.com/100leads

    Find me on:

    IG: @iambrandonlucero

    Facebook: https://www.facebook.com/IAmBrandonLucero

    Website: https://www.brandonlucero.com

    Show more Show less
    29 mins
  • 5 Ways To Understand Your Audiences' Thinking Better
    Apr 16 2024

    The better you communicate, the stronger your messaging will be, and, more importantly, the better your relationships will be in life. I believe this to my core. The more I’ve worked on communication, the stronger my relationships have become with my wife, my parents, my friends, my coworkers, and so on! My students share the same story. Because the more you understand how humans process information, the better you’ll be at helping them feel heard and seen.

    So, in this episode, I’m diving into effective ways you can tap into what your audience is thinking. Listen in and discover the type of individual who has the hardest time marketing (and how to shift), 5 ways to understand what your audience is thinking, how our mind works when it comes to communications, and some stories and analogies along the way for clarity. If you work on and implement the strategies in this episode, I truly believe you’ll experience deeper, stronger, and more effective communication.

    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.

    [FREE LIVE 3-DAY TRAINING] Discover How To Attract Your First 100 Leads That Actually Want To Buy Your Stuff! Register here - https://brandonlucero.com/100leads

    Find me on:

    IG: @iambrandonlucero

    Facebook: https://www.facebook.com/IAmBrandonLucero

    Website: https://www.brandonlucero.com

    Show more Show less
    38 mins

What listeners say about The New Generation Entrepreneur Podcast

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

A Unique Approach To Standing Out

When I had no competition and was one of the top experts in my field, I could get away with any messaging I wanted to use.
Now that I’ve got 1,000 self-proclaimed “experts” in my field, I no longer stood out as the authority.

Since I started listening and reading Brandon’s materials I’ve completely upped my game when it comes to differentiation and can once again demonstrate my value and experience.

In fact, I’ll scrutinize every marketing message I read/receive or use for myself/family/business with an eye on what hooks my attention immediately AND what’s in it for me?

Using these two at a minimum increased my close rate and following a ton.

I do wish Brandon would write a book that I could hand to my two sons.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!