Product Powerhouse  By  cover art

Product Powerhouse

By: Erin Alexander
  • Summary

  • Product Powerhouse was created to support product-based business owners, from handmade products to digital products, and everything in between. On this podcast, we chat about what it's really like to run an online shop. We publish weekly episodes covering e-commerce marketing, web design and all things Shopify. We celebrate successful shop owners and chat with experts in the e-commerce industry! Product Powerhouse is hosted by Erin Alexander, a Shopify Expert and design agency owner. She's helped hundreds store owners build, grow, and scale their online business. If you're ready to build an online shop that feeds your family and fuels your passion, you'll love listening to this podcast.

    © 2024 Product Powerhouse
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Episodes
  • Everything You Need to Know About Shopify Email App
    Apr 10 2024

    In this episode of the Product Powerhouse Podcast, Erin discusses the Shopify Email app and its potential benefits for business owners. She shares her own experience with email service providers and highlights why she decided to create a course on using the Shopify Email app.

    Here are the key takeaways from this episode:

    • The Shopify Email app is an email service provider available to all Shopify users.
    • It allows users to create email marketing campaigns, automation, and send various types of emails such as newsletters, welcome sequences, thank you messages, and abandoned cart reminders.
    • Having both an inbox and an email service provider is essential for effective email marketing.
    • The Shopify Email app is a cost-effective option for those on a tight budget, as it offers up to 10,000 free emails per month.
    • While the app may not have all the advanced features of other platforms, it is a great choice for beginners or those who find other platforms overwhelming.
    • Users can customize email templates and integrate the app with other tools on their Shopify store.
    • Erin announces her new course on using the Shopify Email app, which covers setup, branding, creating campaigns and automations, managing audiences, and more.

    Links Mentioned:
    Shopify Email App
    Shopify Help Center

    Erin's new Shopify Email Course

    Support the show

    Connect with Erin:
    Product Powerhouse Community
    Instagram
    DIY Shopify Course
    Product Powerhouse Website


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    25 mins
  • Strengthening Your Confidence: A Conversation with Mindset Coach Chantel Dempsey
    Apr 3 2024

    Do you ever doubt yourself? Don't worry, you're not alone! I chatted with Chantal Dempsey, an award-winning mindset and confidence coach, and she assured me that self-doubt is something we can overcome.

    • Overcoming self-doubt and building confidence is possible for everyone
    • Changing perspective and focusing on strengths can help build confidence
    • The subconscious mind plays a crucial role in self-doubt and can be accessed and reprogrammed
    • Practical techniques, such as celebrating wins and setting achievable goals, can boost confidence
    • Neuro-linguistic programming (NLP) and hypnotherapy are effective tools for building confidence
    • Building trust in oneself is key to overcoming self-doubt
    • Anchoring positive feelings to a song can help maintain confidence in challenging situations

    Connect with Chantal Dempsey:
    Website
    Instagram
    LinkedIn

    Support the show

    Connect with Erin:
    Product Powerhouse Community
    Instagram
    DIY Shopify Course
    Product Powerhouse Website


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    27 mins
  • We're Back! Behind the scenes of my podcast break
    Mar 27 2024

    Welcome back to the Product Powerhouse Podcast! In this episode, host Erin Alexander opens up about her hiatus from podcasting, reflecting on where she's been and what she's been up to over the past 6 months. It's a refreshingly honest and vulnerable listen, as Erin shares her struggles and realizations that led to her return.

    The main topics covered in this episode:

    • The decision to pause the podcast to focus on creating new content.
    • The impact of changes in her work environment on her energy and passion for her business.
    • The realization that she needs back-and-forth interaction, like podcast interviews, to fuel her passion and energy.
    • Updates on client projects, including the launch of two websites and her focus on VIP days.
    • Exciting upcoming events, such as the Product Powerhouse Summit and business trips to California and Vegas.

    As Erin wraps up the episode, she expresses gratitude for her listeners' support and excitement about the fresh, engaging content she has lined up for the rest of 2024. Despite the challenges, she's back and ready to fuel your product-based business with valuable insights, interviews, and educational resources. Thank you for tuning in and be sure to join her for the next episode!

    Sign up for the Product Powerhouse Summit waitlist!

    Support the show

    Connect with Erin:
    Product Powerhouse Community
    Instagram
    DIY Shopify Course
    Product Powerhouse Website


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    20 mins

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