David Tile is the Founder and CEO of Article-Writing Co., a rapidly expanding content creation agency in North America. He has a proven track record of transforming businesses by providing top-quality content that significantly improves their SEO ranking, enhances websites with compelling and industry-relevant blogs and website copy, and drives successful email campaigns.

David's expertise extends beyond content creation to transforming emerging entrepreneurs and C-suite executives into thought leaders. Before establishing Article-Writing Co., David served as the Chair of Marketing & Engagement of Sunnybrook Next Generation and as a research analyst at Northstar Research Partners.

In the present digital era, where AI is taking the world by storm, running a successful content creation agency is challenging. So, what growth strategies can you learn from someone who's successfully grown his agency during this time?

Despite the competition, David Tile, a content marketing and SEO expert, has found a way to grow his agency by leveraging the strategy of acquisitions. By acquiring other companies, businesses can expand their offerings and reach new markets, all while gaining access to new talent and resources. David shares his journey of scaling a content creation agency through acquisition to serve as the ultimate solution for busy executives to build their brand online through high-quality content that significantly improves their SEO ranking.

Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz as he welcomes David Tile, Founder and CEO of Article-Writing Co., to discuss how he grew his agency. David discusses the genesis of Article-Writing Co., its hiring process, SEO and content marketing strategies for growing a business, and growth through acquisition.

Ian Ash is Co-founder of Dig Insights, a tech-enabled insight and strategy consultancy on a mission to help insights teams answer the question "what next?" He is the Creator of Upsiide, an innovation insights platform that allows researchers and marketers to test ideas, concepts, and communications in a fast, clever, and cost-effective way. Ian has over 20 years of experience leading large-scale international market research projects across different industries. He provides his clients with expertise in brand valuation, data mining, customer segmentation, market optimization, concept testing, and usage and attitude studies.

In today's rapidly changing business world, innovation is the cornerstone for staying ahead of the competition. However, an overabundance of ideas can make it challenging for brands to determine which ones will be the most effective.

Market researcher Ian Ash suggests that entrepreneurs can leverage the power of data analytics to make informed decisions about which innovative ideas to pursue. He shares his journey developing a SaaS product that offers a solution for global brands looking to unlock their next route to business growth. Ian explains how the service helps entrepreneurs test new products, services, communication, features, and designs cost-effectively and cleverly, making it a valuable tool for companies of all sizes.

Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz, featuring Co-founder of Dig Insights and Creator of Upsiide, Ian Ash. They discuss Dig Insights and the genesis of the Upsiide platform, its use cases, and its survey on brand stances on social issues, with insights on political leanings and consumer preferences.

Jan Kestle is the President of Environics Analytics, a marketing and analytical services company that produces data products and software. Specializing in proprietary data, purpose-built software, and industry-focused consulting, Environics Analytics provides data-driven analytics to help organizations of all sizes better understand customers and markets.

Jan has been a leader in the marketing information industry for over fifty years, helping customers turn data and analytics into insight, strategy, and engagement. She is an expert in using statistics and mathematics to help solve business challenges. Active in the marketing community, Jan was recently awarded the Lifetime Achievement Award from the Canadian Marketing Association and the GIS Leadership Award from BeSpatial Ontario.

The contemporary business landscape is often characterized by an ever-growing dependence on data to succeed. However, discerning the proper data and sources, analyzing, and implementing it can pose significant challenges.

Jan Kestle, an expert in utilizing statistics and mathematics to help solve business problems, says it's no longer enough to make decisions based on intuition or guesswork. By leveraging data-driven insights, businesses can better comprehend their customers, enhance marketing endeavors and foster growth. Nevertheless, to truly harness the power of data, it is paramount to collaborate with professionals who can help make sense of the information. These experts specialize in developing data-driven strategies that deliver tangible results for businesses.

Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the President of Environics Analytics, Jan Kestle. They discuss her professional background in data and statistics, the genesis of Environics Analytics, and how to use data, statistics, and software to better understand customer segments, improve marketing efforts, and solve business problems.