Your Brand Amplified  By  cover art

Your Brand Amplified

By: Anika Jackson Bleav
  • Summary

  • Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success.🎙️ **Discover Inspiring Stories**: Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.🚀 **Unleash Business Strategies**: Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.🔍 **Explore Marketing Mastery**: Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.📢 **Master Public Relations**: Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.🌐 **Craft Your Business Identity**: Dive into the art of branding and business identity. Discover how successful leaders have created and refined their brand, establishing a powerful and recognizable presence in the market.📈 **Learn Strategic Insights**: Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.📱 **Connect with Us Online**: For more exclusive content, resources, and updates, visit us at www.yourbrandamplified.com. Stay connected on social media for the latest news and behind-the-scenes moments – follow us @AmplifywithAnika and @YourBrandAmplified.Join us on Your Brand Amplified® and embark on a journey of entrepreneurial wisdom. Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality. Don't miss out – subscribe today and let's amplify your brand together!
    2024 Your Brand Amplified®
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Episodes
  • Calvin Correli's Blueprint for Streamlining and Scaling Modern Business Success
    May 10 2024

    Ever wondered how a Danish environmental innovator turned tech entrepreneur weaves spirituality into his business model? Calvin Correli takes us on a journey that blurs the lines between professional aspirations and personal evolution. He discusses how early dreams of advising world leaders and a childhood intuition for spirituality took a backseat as he embarked on an American technology career, only to re-emerge and profoundly influence his work and life philosophy. Correli's brainchild, Simplero, stands as a testament to his vision, offering a seamless tech solution for the spiritually inclined and the practically overwhelmed, and his written works fuse personal growth with entrepreneurial prowess.

    This episode peels back the layers of authenticity in the corporate landscape, with Correli arguing for a work-life blend where one’s entire self is not just welcomed but necessary for success. We tackle ideas such as branding being the soul of a company, with anecdotes on Microsoft's branding journey and Zappos' corporate culture coup. Then there's the challenge of ignoring instincts and the paralyzing effect of shame on our work personas. Correli shares how his approach to streamlining business operations—rooted in shedding fears and embracing vulnerability—has spurred Simplero's growth and resonated with its user base.

    In our inspiring conversation, we reveal how Simplero's nurturing culture fosters personal and professional development among its team, highlighting the importance of coaching and emotional growth in the tech world. Correli underscores the counterproductivity of comparing our journeys to others and focuses instead on cultivating our unique paths for a more significant impact. The discussion also ventures into Simplero's strategic position in the market, its bespoke offerings for coaches and educators, and how Calvin's unwavering belief in oneself is the secret sauce to everlasting growth—both for individuals and for ventures like his. Join us for an episode that's a riveting mix of entrepreneurial spirit and soulful insights with Calvin Correli.

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    37 mins
  • Sue Reynolds on Building a Thriving Career through Strategic Social Media Engagement
    May 9 2024

    Have you ever wondered how leaders are forged in the throes of career change and digital innovation? Sue Reynolds of Carmine Media joins us to recount her fascinating trajectory from a Gen X tech enthusiast to a digital marketing maven and a beacon for women in leadership. She's not just a strategist; she's a storyteller who paints a vivid picture of her professional evolution, shedding light on the delicate dance of maintaining a full-time job while nurturing a thriving personal business. Her narrative is a powerful reminder that career paths are rarely straight lines but rather intricate webs of opportunities and passions that, when navigated wisely, lead to fulfilling destinations.

    The modern professional landscape is brimming with challenges, but Sue's experiences during the 2020 lockdown reveal a silver lining – the discovery of new platforms and content creation that resonate deeply with women leaders. With an ear to the ground and an eye on emerging social media trends, Sue harnessed the algorithms of TikTok and beyond to establish a niche in leadership coaching. Listen closely as she deciphers the language of leadership – a subtle yet transformative tool that can redefine one's presence in any professional setting. Her sage advice on embracing the shifts in life to realign with one's true calling is a masterclass in not just surviving but thriving amidst change.

    Embark on a strategic odyssey across the social media universe where algorithms are the map and authenticity is the compass. Sue delves into the nuances of building a personal brand that resonates with trust and authority, an essential asset in today's digital domain. We'll further explore the intricacies of balancing passion with practical boundaries to prevent burnout, championing the importance of prioritizing personal relationships and career growth. Our conversation with Sue transcends mere tips and tricks, venturing into the heart of leadership challenges, particularly for women and minorities, and equipping you with the linguistic prowess to navigate and neutralize gender bias. Join us for an episode that's not only a narrative of empowerment but a blueprint for assertive and impactful leadership.

    We're happy you're here! Like the pod?

    • Visit our website!
    • Check out our sponsor PitchDB!
    • Start your trial on Simplified!
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    45 mins
  • Rick Howard on the Art of Landing Government Deals for Small Businesses
    May 8 2024

    Embark on a journey into the often-misunderstood realm of government contracting with our esteemed guest, retired Lieutenant Colonel Rick Howard. With his extensive background in both utilizing and overseeing military procurement, Rick unveils the intricacies and opportunities that lie within this unique market. From the perspective of businesses, especially those led by minorities and women, the U.S. government's vast purchasing power presents both formidable challenges and lucrative prospects. Rick's brainchild, DoDContract.com, serves as a beacon of hope, aiming to demystify and streamline the entire process for those brave enough to navigate these waters.

    As a marketplace like no other, the U.S. government's procurement process can often be a labyrinth for the uninitiated. But fear not, as Rick Howard guides us through the maze, revealing how relationship-building and understanding the extended sales cycles are pivotal to success. Small businesses, take note: your size could be your biggest asset. With the government mandated to allocate spending to smaller entities, the potential for growth and impact is boundless. For those who've served in the military, this discussion also shines a light on the invaluable skills veterans bring to the workforce, particularly within the context of government contracting.

    Finally, we confront the myths that shroud government contracting in mystery, emphasizing the unparalleled importance of persistence and determination. Rick Howard's narrative exemplifies how steadfast commitment often trumps raw talent or credentials, providing a dose of inspiration for anyone eyeing the competitive field of government sales. This episode is a treasure trove of insights, strategies, and real-world advice, poised to guide anyone from curious entrepreneurs to seasoned business owners looking to expand their horizons into the rich tapestry of government acquisitions.

    We're happy you're here! Like the pod?

    • Visit our website!
    • Check out our sponsor PitchDB!
    • Start your trial on Simplified!
    Show more Show less
    31 mins

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