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Copy Chief Radio

By: Kevin Rogers
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  • Summary

  • Nobody writes alone. This show is going to be different because it’s real time marketing happenings. Inside Copy Chief we’re rooted in the foundational stuff that’s proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we’re constantly examining what's making sales for people.
    Copyright 2019
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Episodes
  • CCR313: The Minimum Is Everything with Aaron Winter

    CCR313: The Minimum Is Everything with Aaron Winter
    May 7 2024

    How do you build a career or a team in the Era of Large Language Models and what happens to talent development when even the lowest intern needs full-stack CMO skills?

    In this episode of Copy Chief Radio, we're going on a mind-bending ride with Aaron Winter, Founder of Dig.On, and creator of multiple nine-figure promos for Motley Fool and Agora Financial. Aaron is the hidden-hand mentor behind Dan Ferrari, Julie Hassett, Jen Adams, Ning Li, Mike Abramov, Austin Lee, Sam Woods (and even... David Deutsch?!?).

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    1 hr and 5 mins
  • CCR312: Creating Unforgettable Customer Journeys with Jason Friedman

    CCR312: Creating Unforgettable Customer Journeys with Jason Friedman
    Apr 23 2024

    In this episode, we're going behind the curtain with Jason Friedman, CEO of CX Formula. Today, Jason reveals how any business can direct their customer experience to not just satisfy but to dazzle and delight.

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    41 mins
  • CCR311: Getting clients to say “Yes!” w/Sara Estes

    CCR311: Getting clients to say “Yes!” w/Sara Estes
    Apr 9 2024

    In this episode, Sara explains how she was able to position herself as the top choice for this contract, and how they responded to her “bombshell” after offering it to her.

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    32 mins
Leadership Marketing Economics
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