What makes great educational content? We dig into the anatomy (quite literally) of what makes a successful video in this episode with Taim Dawod, a recently graduated medical doctor who found success on YouTube.

Taim began his channel as a way to learn and remember information in med school, but quickly realized that he wasn’t the only one benefiting from his videos…

The Taim Talks Med YouTube channel has built a following of over 150k subs with hundreds of videos on anatomy. What started as a channel of humble presentations for his own benefit has grown into a library of engaging and helpful animated medical lectures. We hear about his journey from med school to media and the process he uses to craft each video.

Learning points from the episode include:

• 00:00 – 01:40 Introduction
• 01:40 – 02:46 One tip for creating videos
• 02:46 – 06:30 Why Taim started a YouTube channel
• 06:30 – 08:15 The main thing that made a difference to his videos
• 08:15 – 10:34 Making learning content in the way you like to learn
• 10:34 – 15:34 How Taim decides what content topics to cover
• 15:34 – 19:47 Taim’s step-by-step process for creating videos
• 19:47 – 21:12 How Taim balances making videos with his job as a doctor
• 21:12 – 24:23 How Taim battles with the expectation to upload and found a healthier approach
• 24:23 – 26:46 Tips for medical students looking to make content
• 26:46 -34:16 Speed round questions
• 34:16 – 35:06 Taim’s final take
• 35:06 – 36:16 Outro

Important links and mentions:

• Follow Taim on Instagram: https://www.instagram.com/taimtalksmed/
• Subscribe to Taim Talks Med on YouTube: https://www.youtube.com/@TaimTalksMed
• Watch Taim’s video - How I Make Educational Videos (2024) – 7 Steps: https://www.youtube.com/watch?v=NZx5UWhkHaI

It’s no news that our attention spans are tiny in the modern world of online content, social media, and everything else on the internet. For video creators, this means it’s a constant battle to grab attention and share information that people absorb.

You might think you’re safe in the L&D space. After all, workplace educational content means you have a somewhat captive audience. But is that audience really engaging with and absorbing the content? Or is that content competing for brain space with the latest MrBeast video?

In this episode, we welcomed Matt Gjertsen, Founder of Better Every Day Studios, a learning and development consultancy that teaches people how to create better content. We explore the challenges that L&D creators are up against, how we can create better videos, and the lessons we can take from successful content creators on YouTube. He explains how L&D creators can scale their efforts, speed up content iteration, and develop a pre-planning strategy for videos.

Learning points from the episode include:

• 00:00 – 01:57 Introduction
• 01:57 – 03:24 Matt’s top tip for creating better videos
• 03:24 – 05:53 Why L&D should take lessons from YouTube creators
• 05:53 – 08:54 How L&D can scale and speed up content iteration
• 08:54 – 12:42 Why a solid pre-planning strategy is essential before you hit record
• 12:42 – 16:27 What YouTubers and content creators get right when it comes to grabbing attention
• 16:27 – 19:32 Why your videos’ titles and descriptions shouldn’t be an afterthought
• 19:32 – 21:21 Why better videos mean better learning
• 21:21 – 24:22 Does L&D content need to be entertaining?
• 24:22 – 26:42 What not to copy from YouTube as an L&D creator
• 26:42 – 30:12 Speed round questions
• 30:12 – 31:00 Matt’s final take
• 31:00 – 32:05 Outro

Important links and mentions:

• Connect with Matt on LinkedIn: https://www.linkedin.com/in/matthewgjertsen/
• Better Every Day Studios: https://www.bettereverydaystudios.com/
• Better Every Day Studios YouTube channel: https://www.youtube.com/channel/UC6sHpKEkdnD0-VKOIBAxcMA
• Making Better podcast: https://www.bettereverydaystudios.com/making-better

If you want to level up your content creation game and make the best videos possible, grab a pen and take some notes from this episode.

We sit down with the Co-Founders of Millbrook Studios, Carl Lechner and Tripp Green, to hear about what makes a great video and how you can improve the performance of your content.

Carl and Tripp share tips on how creators can battle with audiences’ dwindling attention spans to get the message across and how to keep people engaged with your content. They also explain why the best way to learn is to learn from the best.

Learning points from the episode include:

• 00:00 – 02:38 Introduction
• 02:38 – 05:33 Top tips for creating videos
• 05:33 – 07:59 What to know before working with a studio like Millbrook Studios
• 07:59 – 11:02 Advice on how to get started making videos
• 11:02 – 14:35 How to make videos engaging
• 14:35 – 17:24 How Millbrook Studios works with clients on idea generation
• 17:24 – 19:23 Common issues when working with clients and creators
• 19:23 – 21:55 How Carl and Tripp help clients narrow down ideas for content
• 21:55 – 24:34 Where Carl and Tripp go for inspiration
• 24:34 – 27:53 Speed round questions
• 27:53 – 28:59 Carl and Tripp’s final take on creating videos
• 28:59 – 30:02 Outro

Important links and mentions:

• Connect with Carl on LinkedIn: https://www.linkedin.com/in/carllechner4/
• Connect with Tripp on LinkedIn: https://www.linkedin.com/in/trippgreen/
• Follow Millbrook Studios on LinkedIn: https://www.linkedin.com/company/millbrook-studios/
• Millbrook Studios: https://www.millbrookstudios.com/