In the ever-evolving world of technology, effective communication is paramount. Join us in this engaging and insightful podcast episode as we sit down with Kathryn Strachan, the CEO of Copyhouse, to unravel the mysteries behind B2B tech copy that simply isn't converting, and discover the proven strategies to fix it.

In today's digital landscape, crafting persuasive and compelling copy for your tech products or services can make all the difference in attracting and retaining customers. Kathryn Strachan, a seasoned expert in the field of B2B tech copywriting, delves deep into the common pitfalls and challenges that businesses face when their copy fails to convert prospects into clients.

Throughout this conversation, Kathryn shares her wealth of knowledge and practical tips, drawing from her extensive experience working with tech companies worldwide. You'll gain valuable insights into understanding your target audience, refining your messaging, and crafting copy that resonates with decision-makers in the tech industry.

Whether you're a tech startup looking to make a mark, an established company striving to improve your conversion rates, or simply curious about the art of effective B2B tech copywriting, this podcast is a must-listen. Kathryn's expertise and passion for the craft shine through as she guides you through the steps to transform your copywriting game and achieve the results you've been longing for.

Tune in to this episode to discover the keys to unlock the full potential of your B2B tech copy and watch your conversions soar. Don't miss out on this opportunity to gain the knowledge and strategies you need to stand out in the competitive tech landscape.

To find out more about CopyHouse, click here

To find out more about Kathryn Strachan, click here

Join us, as we consider how data-driven insights help businesses and improve their competitive edge in the market.

Tsvetelin Anastasov is the founder of Scapebridge, Co-Founder and Vice-President of Tech France Ambassadeurs and Global Tech Advocate.

As a data strategist and Tech Ecosystems builder, Anastasov promotes the value of data through his vast range of experience as a tech expert!

Stay tuned for more updates and stay connected with us as we bring you engaging conversations with industry experts.

To connect with Tvetelin, CLICK HERE
To connect with Flavilla, CLICK HERE
To find out more about Tech Brains Talk, CLICK HERE
To find out more about the 3 Colours Rule Agency, CLICK HERE

In this podcast we will differentiate between what AI can truly accomplish versus what may be exaggerated or misrepresented.

Gan Zhang is a highly experienced product manager specialising in machine learning, fintech products, and platform development!

Drawing upon extensive product management expertise in the market intelligence and e-commerce sectors, Gan Zhang specialises in driving data-focused products encompassing machine learning models, data platforms, and analytics tools.

Stay tuned for more updates and stay connected with us as we bring you engaging conversations with industry experts.

Join us, as we discern the realistic capabilities and limitations of AI technologies, as well as debunking misconceptions and dispelling myths surrounding AI.

To connect with Gan, CLICK HERE
To connect with Flavilla, CLICK HERE
To find out more about Tech Brains Talk, CLICK HERE
To find out more about the 3 Colours Rule Agency, CLICK HERE