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The Phorest Blog

By: Phorest Salon Software
  • Summary

  • Subscribe to the Phorest blog for topics on leadership, management and salon success, with insights from the industry’s top experts. Learn to run, manage and grow your salon to new heights. #TogetherWeGrow
    Copyright 2022. All rights reserved.
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Episodes
  • 7 Concrete Salon Interview Techniques to Ensure You Hire the Best-Of-The-Best
    Feb 14 2020

    Your staff team is one of — if not the — most critical element to your salon’s success. The group of individuals you hire needs to work as a cohesive, motivated, enthusiastic team and one of the best ways, besides training, to guarantee your salon’s success is to hire the right people. While it often all starts with an appealing job posting, a lot of what happens next has to do with the interviewing techniques used.

    Click here for the written version of this blog.

    About the author

    Chris Brennan is a salon marketing specialist, published author, award-winning filmmaker, host of the Salon Owners Summit 2016 and expert speaker, travelling the world to help salon owners and managers put the plans into place to hit their salon targets. For the past 5 years, Chris has also co-created a variety of diverse campaigns (from 30Days2Grow to the award-winning Salon Retail Week) that have helped salons all around the world grow their average bill and generate more referrals than ever before.

    Join Phorest Salon Software online!

    If you’re looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software!

    Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

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    6 mins
  • Melanie Icke: ”Getting to Know You” Workshop, Using the DISC Method
    Feb 13 2020

    Melanie Icke is Head of Education at Phorest Salon Software and has over 25 years experience in the Beauty Business. She ran an incredibly fun and interactive workshop at the 2019 Salon Owners Summit, where she took attendees through how to use a tool called the DiSC method to decode people’s behaviours and find out what their needs are, what motivates them and what closes them down. You can use this method to communicate better with staff, and upsell more retail and treatments to clients.

    Click here for the written version of this blog.

    About the author

    Sorcha Mullis is Phorest’s search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website, Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards.

    Join Phorest Salon Software online!

    If you’re looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software!

    Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

    Show more Show less
    6 mins
  • Online, On-Demand & On-The-Go Training With Phorest Academy
    Feb 12 2020

    Getting up to speed with new systems should blend seamlessly into your day-to-day activities — allowing you to learn what you need when you need it. Introducing Phorest Academy: the learning portal that meets the demands of busy salon professionals.

    Click here for the written version of this blog.

    About the author

    In Phorest Salon Software’s Education Department, Killian Vigna focus includes making training more accessible to owners and their businesses, as well as helping modernise the content and tools used to deliver all educational material. Killian currently oversees the rollout of Phorest Academy, a learning portal for clients, and develops self-taught eLearning content for busy salon owners.

    Join Phorest Salon Software online!

    If you’re looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software!

    Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

    Show more Show less
    6 mins

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