The YouTube Formula

How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

By: Derral Eves, "Mr. Beast" Jimmy Donaldson - foreword

Narrated by: Derral Eves, Tom Parks

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped twenty-four channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches listeners how to launch a channel, create life-changing content, drive rapid view and subscriber growth, build a brand and increase engagement, improve searchability, and monetize your content and audience.

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

©2021 John Wiley & Sons, Inc. (P)2022 Ascent Audio

A book for a beginner YouTuber or a Seasoned Pro

This book is entertaining to listen to but also deep enough that I had to digest it a little at a time…even though I have been on YouTube for a few years. I would recommend it!

Amazing

Awesome, full of information, helpful, it’s a must read for not only YouTubers but marketers also.

Just Buy It..Listen..Implement!

I definitely recommend this to anyone looking for inspiration and a plan of implementation! You’ll love it!

amazing content

Gven me alot to think about... far above expectations and gives very practical advice on how to dominate on you tube.

Great for all content creation anywhere

This book has amazing information on how to create great content and use data and psychology to help viewers and achieve your goals. Worth the read for anyone creating videos anywhere. Highly recommend.