Clever Copy Chats  By  cover art

Clever Copy Chats

By: Kate Toon
  • Summary

  • A podcast that gets back to the sticky, awkward, gloriousness of being a day to day copywriter. The woes, the ups, the bitty fist annoyance of a client that won't use track changes, the tips on how to write 5,000 words in 20 minutes because you forgot the deadline, and of course, the real bottom warming stories of great clients and amazing writing that keeps us doing the do each day. So come with me on a journey through colons and interrobangs. Through client Zooms and last-minute amends, we'll have some laughs and learn a thing or two along the way.
    2022
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Episodes
  • Toon Update: Podcast on pause
    Apr 29 2024

    Hello, I just want to explain that we're going to be taking a little bit of a break on the podcast, probably about a month or so.

    This is sadly because I've had some bad news from home and I need to return to the UK and spend some time with my family. So I hope you can bear with me while I get through this difficult time.

    We will be back later in the year with more great episodes.

    Thanks for listening. I wish you all well. Thank you.

    Freebies

    1. Free rates guide

    2. Join the Misfit Entrepreneurs Facebook Group

    Useful links:

    1. Join the Digital Marketing Collective

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    1 min
  • Honing in on your home page (Tip)
    Jan 17 2024

     

    In these short snappy episodes, I want to give you smart little Toon tips on how to hone your copywriting skills and improve your copywriting business. 

     

    Today I want to talk to you about honing in on your homepage.

    We spend a lot of time looking at other people’s sites, but when was the last time you took a long hard Paddington bear stare at your home page?

     

    Well, perhaps today is the day.

    Listen to all tip episodes here

     

    Freebies

    1. Free rates guide

    2. Join the Misfit Entrepreneurs Facebook Group

    Useful links: 

    • Sales Page course
    • Join the Digital Marketing Collective
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    9 mins
  • How to be a tactful editor and proofreader (Awards)
    Nov 29 2023

    Welcome to another award winner's episode.

     

    In these episodes, I’m talking to winners from the Clever Copywriting School Awards of 2022.

     

    I’ll be asking:

    What do they think made them stand out to win the awards?

    What advice and tips can they offer you?

    What are the challenges they’ve faced?

    And common mistakes they see their peers making.

     

    Today we’re chatting with our proofreading winner and our editing winner.

     

    These are useful, practical and hopefully inspiring episodes from glorious yet humble writers. 

    I hope you enjoy it.

     

    Tune in to learn: 

    • What qualities make an award-winning editor

    • What qualities make an award-winning proofer

    • The main differences between editing and proofreading

    • How to start off with structural editing

    • How to tackle editing a book

    • Why editorial guidelines can be helpful 

    • What proofreaders should focus on

    • Why Mary got involved with editing

    • Why Tanja prefers proofing and editing over creative copywriting

    • How to approach editing so the client doesn’t feel overwhelmed

    • Tanja and Mary’s top recommended tools

     

    Useful resources: 

    • Grammarly

    • Draftium

    • Loom

     

    Head to episode notes

     

    Freebies

    • Free rates guide

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    43 mins

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