**Cold Open (Cody got a check from a class action lawsuit / Jake's old job is hiring)**

**Skip the Cold Open at 12:39**

Jake has seen a lot of new agency owners get hung up on what their offer should be to prospective clients. People aren't sure what their guarantee should be or what sets them apart from the numerous other agencies out there.

However, we have a belief that your "offer" doesn't need to be an offer to your prospective client. It can be as simple as being good at your service or being niche-specific.

In this episode, we dive into what it means to actually have an offer that sells your agency without you having to give anything away for free or deliver guarantees.

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If there's anything we've learned about owning a digital agency, it's that your online security is #1. After facing a Facebook hack with the hacker spending $30,000 on our ads account in a matter of 2 days, we've partnered up with Aura to monitor our online presence and secure our accounts.

Secure yourself and your agency while supporting the podcast by running a scan of your personal information for free when you sign up for a free 14-day trial at aura.com/everbros.

You can also get up to 50% off security and monitoring plans with the same link after your trial expires!

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⭐⭐⭐⭐⭐

As always, if you enjoyed this episode or this podcast in general and want to leave us a review or rating, head over to Apple and let us know what you like! It helps us get found and motivates us to keep producing this free content.

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Want to connect with us? Reach out to us on the everbrospodcast.com website or connect with Jake on socials:

• Twitter/X: @HundleyJake
• LinkedIn: linkedin.com/in/jake-hundley/
• Facebook: facebook.com/jake.hundley.1
• Instagram: instagram.com/jakehundley/
• Reddit: u/JakeHundley
• TikTok: @jakehundley

We hit our biggest milestone in this podcast since we started... 100 episodes!

Throughout the last 2 years, we've been asked numerous times why we're even doing this. What's the point? We aren't monetizing it with ads or even have anything to sell our listeners.

We don't even bring on guests who have things to sell our audience.

This episode answers that.

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If there's anything we've learned about owning a digital agency, it's that your online security is #1. After facing a Facebook hack with the hacker spending $30,000 on our ads account in a matter of 2 days, we've partnered up with Aura to monitor our online presence and secure our accounts.

Secure yourself and your agency while supporting the podcast by running a scan of your personal information for free when you sign up for a free 14-day trial at aura.com/everbros.

You can also get up to 50% off security and monitoring plans with the same link after your trial expires!

----------------------------------

⭐⭐⭐⭐⭐

As always, if you enjoyed this episode or this podcast in general and want to leave us a review or rating, head over to Apple and let us know what you like! It helps us get found and motivates us to keep producing this free content.

----------------------------------

Want to connect with us? Reach out to us on the everbrospodcast.com website or connect with Jake on socials:

• Twitter/X: @HundleyJake
• LinkedIn: linkedin.com/in/jake-hundley/
• Facebook: facebook.com/jake.hundley.1
• Instagram: instagram.com/jakehundley/
• Reddit: u/JakeHundley
• TikTok: @jakehundley

**Cold Open (Jake gets involved with Agency TikTok / People on Reddit Suck)**

**Skip the Cold Open at 18:00**

We talk cash flow and how our agency maintains a healthy flow of liquidity and a stockpile of cash in the bank that would make Ron Swanson blush.

There are a few things we do to ensure that we are a cash-positive business and that there is enough money in the business to keep things alive for 6 months with everyone having jobs even if we were to lose all of our clients tomorrow.

This becomes more and more important as the United States heads into an economic downturn ahead of the election.

----------------------------------

If there's anything we've learned about owning a digital agency, it's that your online security is #1. After facing a Facebook hack with the hacker spending $30,000 on our ads account in a matter of 2 days, we've partnered up with Aura to monitor our online presence and secure our accounts.

Secure yourself and your agency while supporting the podcast by running a scan of your personal information for free when you sign up for a free 14-day trial at aura.com/everbros.

You can also get up to 50% off security and monitoring plans with the same link after your trial expires!

----------------------------------

⭐⭐⭐⭐⭐

As always, if you enjoyed this episode or this podcast in general and want to leave us a review or rating, head over to Apple and let us know what you like! It helps us get found and motivates us to keep producing this free content.

----------------------------------

Want to connect with us? Reach out to us on the everbrospodcast.com website or connect with Jake on socials:

• Twitter/X: @HundleyJake
• LinkedIn: linkedin.com/in/jake-hundley/
• Facebook: facebook.com/jake.hundley.1
• Instagram: instagram.com/jakehundley/
• Reddit: u/JakeHundley
• TikTok: @jakehundley