• Stop Scrolling, Start Scaling Podcast

  • By: Emma Tessler
  • Podcast
Stop Scrolling, Start Scaling Podcast  By  cover art

Stop Scrolling, Start Scaling Podcast

By: Emma Tessler
  • Summary

  • The Stop Scrolling, Start Scaling Podcast is a Digital Marketing podcast focused on showing you that social media marketing can be fun rather than frustrating and that you aren’t alone in figuring out this crazy world of social media algorithms. If you’re looking for strategies, insights, and applicable tools to start seeing results with your digital marketing today, you’ve come to the right place.
    2022
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Episodes
  • 83. How Social Media Became a Search Engine
    May 22 2024

    In this episode, Emma dives deep into the evolution of social media as the new leading search engine, reshaping how consumers discover and interact with brands. In today's digitally driven market, understanding this shift is crucial for businesses aiming to enhance their online visibility and engagement. Emma outlines practical strategies for leveraging social media platforms like Instagram, TikTok, and Meta AI to optimize search results and attract more customers.

    Listen in as we explore:

    • The transition of social media from mere communication platforms to powerful search engines
    • Effective methods for you to utilize social media for greater reach and engagement
    • Insights on optimizing content with keywords across various platforms
    • The impact of Meta AI and other technological advancements on search capabilities

    And much, much, more!

    Connect with Ninety Five Media:

    Website

    Instagram

    Need Support with Your Podcast? We’ve got you covered

    Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co

    Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

    Show more Show less
    22 mins
  • 82. Leveraging LinkedIn: Effective Strategies for Boosting Your Lead Generation with Molly Godfrey
    May 15 2024

    In this episode Emma and Molly Godfrey, founder of Build Impact Convert, dive deep into the art of using LinkedIn as a leading marketing tool for lead generation. As digital landscapes evolve, the strategy behind content creation and personal connections on LinkedIn has never been more important. From the effectiveness of LinkedIn's free vs. Premium accounts to strategic content planning, they cover all the bases needed for boosting visibility and engaging potential clients effectively.

    Listen in as we explore:

    • Efficient strategies for maximizing LinkedIn content and lead generation

    • The benefits and limitations of LinkedIn's free vs Premium accounts

    • The importance of crafting compelling hook sentences and storytelling in posts

    • Engagement metrics that matter: from likes to direct client messages

    And much, much, more!

    Connect with Molly:

    Website

    LinkedIn

    Instagram

    Build Impact Convert On-Demand Workshops

    Connect with Ninety Five Media:

    Website

    Instagram

    Need Support with Your Podcast? We’ve got you covered

    Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co

    Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

    Show more Show less
    38 mins
  • 81. Your May 2024 Marketing Updates: Pinterest’s AI-Powered Search, LinkedIn's New Premium Features, UMG’s TikTok Compromise + MORE!
    May 8 2024

    In this episode, Emma dives into the latest and most impactful marketing updates for May. Covering significant shifts from major platforms like TikTok, Instagram, Pinterest, and LinkedIn, Emma provides crucial insights that every entrepreneur, founder, and digital marketer should be aware of. Tune in to learn about recent changes in social media strategies, AI-driven personalization, and new features ideal for enhancing user and brand engagement.

    Listen in as we discuss:

    • UMG’s strategic moves on TikTok and its implications for marketers

    • Instagram’s new notify sticker and its potential impact on follower engagement

    • Pinterest’s diversity focused AI-powered search filters aimed at improving personalization

    • LinkedIn’s latest trial features aimed at boosting company page visibility

    And much, much, more!

    Connect with Ninety Five Media:

    Website

    Instagram

    Need Support with Your Podcast? We’ve got you covered

    Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co

    Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

    Show more Show less
    21 mins

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