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Effective Marketing

By: The Effective Marketing
  • Summary

  • This is The Effective Marketing Podcast channel and if you've spent a second here you will know that I am on a mission to give you everything you need to be successful in your business. Now, as far as I know, being successful in your business is about being much more effective with your sales and marketing. So I am here giving you everything I know about sales and marketing and I am pulling in anyone I can find to share their experience also of sales and marketing.
    The Effective Marketing
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Episodes
  • To get better at LinkedIn and selling learn the basics. That's it - Talk Marketing 093 - Niraj Kapur
    Feb 14 2023

    Today's guest has sales experience. Actually, I've just learned that he has sales experience and marketing experience, baby, going back 30 years rather than 20 years that I know about. Because before I know about he worked at Marketing Week for ten years. But what I found is sales experience going back to 2000 when he was an area manager selling advertising on a personal finance website. Since then, he has held roles, including senior sales, commercial director, global sales manager, and director of Sales and Marketing.  

    He has been involved in industries including advertising, publishing, business, intelligence and innovative display services. He has been running his business. Everyone works in sales for almost five years. He is a LinkedIn top voice for sales, a sales force influencer and the author of two books, Everybody Works in Sales and the Easy Guide to Sales for Business Owners. In fact, that needs to be revised as well. We will hear about that. What you may not know about him is that he married a woman he had known for 20 minutes and one game show for years to provide for his family, including dirty money and the biggest game show in town.  

    Today's guest is Niraj Kapur.

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    1 hr and 15 mins
  • LinkedIn want company pages to be successful - Talk Marketing 092 - Michelle J Raymond
    Feb 7 2023

    Today's guest has almost 20 years of sales experience, including customer service roles, sales rep roles, technical sales, sales management, and national product management roles in industries including personal hygiene, household and industrial cleaning and steel. She is now the co-host of the LinkedIn Branding Show. The LinkedIn pages team advisor for the Small Business Council, the Good for Business Show podcast host and has been running her business, the Good Trading Company, for almost three years. She is also the co-author of Business Gold Building Awareness, Authority and Advantage with LinkedIn Company Pages. What you might not know about her is that she once got a $2 million sale from a single LinkedIn post. She was introduced to us by the delightful Gillian Whitney.  

    Today's guest is Michelle J Raymond.

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    1 hr and 19 mins
  • The one thing that AI is lacking is originality - Talk Marketing 091 - Demi Aspey
    Jan 31 2023

    Today's guest is a graduate of both the University of Huddersfield and the University of Lincoln. She has achieved a BA in theatrics, theatrical dramatics and theatrical arts and a master's in creative writing. She will be completing her PhD in 2023, at which point she will become a doctor of words. She is currently writer, mental health advocate and committee member at This is Me, Yorkshire Travel writer at House of Coco Magazine, lecturer and Module Leader at the University of Huddersfield, and Owner and freelance copywriter at Demi Aspey Writer. What you may not know about her is that she aspires to write scripts for TV. She produces dark, female driven drama scripts peppered with dry comedic wit and once tripped over Sir Patrick Stewart off of Star Trek.

    Today's guest is Demi Aspey.

    If you like it you can subscribe to the Effective Marketing Blog, you will find that at www.effectivemarketingcompany.co.uk

    You can support this channel by checking out our YouTube channel: www.youtube.com/user/EffectiveMarketingCo

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    1 hr and 21 mins

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