• Library Marketing for Library Marketers

  • By: Katie Rothley
  • Podcast
Library Marketing for Library Marketers  By  cover art

Library Marketing for Library Marketers

By: Katie Rothley
  • Summary

  • The informal library marketing podcast for library staff who do all things marketing, communications, public relations, outreach, and more. Join your host, Katie, as she chats with various experts, library staff, marketing professionals, and other library marketers who share tips, tricks, tools, insight, and more.
    ©2022 Katie Rothley
    Show more Show less
Episodes
  • Episode 15: Library Marketing & Communications Conference with LMCC Presidents, Maria & Jennifer
    Sep 20 2023

    Welcome back to the Library Marketing for Library Marketers (LM4LM) Podcast for episode 15 in which I talk with Maria and Jennifer, present and past presidents of the Library Marketing & Communications Conference that is scheduled for this November. Registration is now open online at: https://www.librarymarketingconference.org/

    Congratulations to all of the scholarship winners and all of the exciting speakers who will be sharing their expertise at the conference! Apologies for some of the background noise in the recordings!

    Maria Atilano is the Student Engagement Librarian at the University of North Florida's Thomas G. Carpenter Library in Jacksonville, Florida. She began working in academic libraries in 2002 as a student while studying at the University of North Carolina at Greensboro. Before becoming a librarian, Maria held staff positions as Library Services Specialist in Public Services and Sr. Library Services Associate in Special Collections at UNF. She graduated with her MLIS from Florida State University in 2012.

    Jennifer is the President of IntelliCraft Research, LLC – a strategic marketing and communications consulting firm to libraries, information centers, information professionals, and similar nonprofits. Jennifer is the past president of the Library Marketing & Communications Group and is now a Director at large!

    Thank you again to Maria and Jennifer for being my guests on LM4LM!

    Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too. Until next time!

    Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission, or editing, of this Podcast may be made without the prior written permission of Katie Rothley. This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.

    Show more Show less
    49 mins
  • Episode 14 with Sarah Tolle - Marketing Strategies/Core Emotional Reasoning
    Sep 2 2023

    Welcome to our fourteenth episode; this episode was actually recorded on October 13, but life kind of got in the way for me, so I apologize. Here, I speak with Sarah Tolle, content strategist working as a Content Director for Black and White Zebra! You can find her online via her website: sarahtolle.com. Thank you again to Sarah for being my guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've started a website! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic for right now). There is a quick 3-question survey you can take.Until next time!Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley.This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.

    Show more Show less
    1 hr and 1 min
  • Episode 13 with Sara DeVries
    Jul 20 2023

    Hey, how’s your July going? We’re on to episode 13, which was originally recorded last year before the holidays and has minimal edits! Apologies for the ongoing long spells of silence; that’s what happens when I get busy with teaching painting classes at local libraries in my area AND working full time. I always plan to not go so long between episodes again, but you know how life can be! Also I still need to figure out balancing in my edits, and once I figure out how to do that on Soundtrap, it’s on! So please know that I do appreciate any feedback you share with me!This podcast episode features guest speaker and library marketer Sara DeVries, Community Relations Manager at Herrick District Library in Holland, Michigan, my home state, and I am really grateful to her for taking time out of her busy schedule to talk:Thank you again to Sara for being a guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too.Until next time!Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley.This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.

    Show more Show less
    1 hr

What listeners say about Library Marketing for Library Marketers

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.