Marketeers Clubhouse  By  cover art

Marketeers Clubhouse

By: Marketeers Clubhouse
  • Summary

  • The ultimate marketing experience. Pull up an apple crate, grab a beer and join host, Jamie Calon as he explores the world of marketing from a variety of perspectives, with special guests from Getty Images, The North Face, Thule, Oakley and more. Get the inside scoop on how big brands operate and the fascinating stories behind today’s industry leaders. We’ll try to stay on topic but can’t make any promises! After all, what’s life without a few detours.
    Marketeers Clubhouse
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Episodes
  • Season 2: Episode 9: Authentic Brands Group, CMO, Nick Woodhouse
    May 3 2024

    Dive into the art of brand transformation with Nick Woodhouse, the visionary President and Chief Marketing Officer of Authentic Brands Group (ABG). With a rich three-decade history in marketing and brand management, Nick has redefined how iconic brands captivate and engage the global market. This episode unravels ABG's strategic approach to acquiring and rejuvenating renowned brands, emphasizing the importance of maintaining their authentic essence.

    Nick discusses his personal involvement in fostering partnerships with sports and pop culture icons like Shaquille O'Neal and David Beckham, highlighting how these relationships enhance brand narratives and market presence. He also shares behind-the-scenes insights into ABG’s creative marketing initiatives that showcase the company’s commitment to blending traditional brand values with modern consumer needs.

    Join us for this enlightening conversation that explores the intersections of brand authenticity, strategic innovation, and visionary leadership with one of the industry's most respected figures. Tune in to discover how Nick Woodhouse's expertise drives the continuous growth and relevance of ABG in today's competitive market.

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    1 hr and 25 mins
  • Season 2: Recording Artist, Devin Cooper
    Apr 19 2024

    Join host Jamie Calon, in a captivating episode of Marketers Clubhouse as he sits down with the talented musician and business-savvy artist, Devin Cooper. In this insightful conversation, Devin shares his expertise on navigating the music industry with a strategic mindset, emphasizing the intersection of music and marketing for long-term success. Explore the importance of treating music as a business, as Devin and Jamie delve into the nuances of maximizing profitability, engaging audiences, and balancing artistry with commercialization.

    Gain valuable insights on analyzing career trajectory, building a loyal fan base, and understanding the critical "thousand person number" tipping point for music career growth. Learn how Devin's strategic approach to music creation sets him apart as an artist who combines musical excellence with a keen understanding of marketing principles. Don't miss this engaging episode that offers a unique perspective on the strategic fusion of music and marketing in the dynamic world of the music industry. Tune in to Marketers Clubhouse and unlock the secrets to success in music with Devin Cooper.


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    1 hr and 24 mins
  • Season 2: Episode 7 Ingrid & Anthony, Foehn Clothing Inc.
    Apr 5 2024

    In this inspiring episode of Marketeers Clubhouse, Jamie Calon dives into the fashion-forward world of FOEHN Clothing Inc. with founders Ingrid Serwaa and Anthony Baranowski. Straight out of Quebec, Canada, this entrepreneurial pair shares their adventure from conceptual dreams to the tangible reality of creating a unique clothing line. Their journey, marked by determination and innovation, sheds light on the complexities of the fashion industry, from mastering design and production to navigating the challenges of starting and scaling a distinctive brand in a competitive market.Through a conversation that weaves together their personal backgrounds, from Ingrid’s transition from the Oakley world to Anthony’s evolution from professional skiing to fashion, they highlight the essence of FOEHN Clothing. The brand stands at the intersection of style, functionality, and sustainability, driven by a commitment to ethical production and environmental responsibility. Join us as we explore the narrative behind FOEHN, a brand that encapsulates the spirit of modern entrepreneurship in fashion, emphasizing quality, sustainability, and the art of overcoming obstacles to achieve one’s vision.

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    1 hr and 31 mins

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