In this enlightening episode of Rethink Real Estate, host Ben Brady is joined by Bob Wolff, one of the top real estate agents not only in the nation but globally. The focus of today's discussion is the National Association of Realtors (NAR) lawsuit settlement, a pivotal event with significant implications for real estate professionals everywhere. Bob brings decades of experience and a deep understanding of the industry's dynamics to the conversation. He shares his perspective on the changes that the settlement will bring to Realtors and the real estate market as a whole. Known for successfully steering his business through numerous industry shifts, Bob's insights into how to adapt and thrive amid these new regulations are invaluable. 🎯 Key Episode Highlights: • Overview of the NAR lawsuit settlement and its impact on real estate professionals. • Bob Wolff's expert take on the future of the real estate industry post-settlement. • Strategies for Realtors to navigate and succeed in a changing regulatory landscape. • Lessons from Bob’s career on adapting to industry-wide changes. 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Bob Wolff & Harcourts Prime Properties: https://bobwolff.harcourtsna.com/ https://www.linkedin.com/in/bobwolffharcourts/ https://www.youtube.com/c/BobWolffHarcourts https://www.instagram.com/bobwolffharcourts/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #RethinkRealEstate #BenBrady #BobWolff #NARLawsuitSettlement #RealEstateIndustry #RealtorAdaptation #RegulatoryChanges #RealEstateInsights #IndustryExpert #RealEstateTrends

Join host Ben Brady in this insightful episode of Rethink Real Estate as he sits down with Chris Cochran, Director of Marketing for Harcourts Auctions. In today’s discussion, Ben and Chris explore the recent shift in digital advertising towards more unpolished, organic-looking ads, which are resonating strongly with audiences and driving significant success. They dive deep into how real estate agents can effectively use shorts and reels to expand their reach and engagement online, putting their brand and name in front of a larger segment of their target audience. This episode provides valuable strategies for agents looking to enhance their digital marketing efforts and capitalize on the trends that are shaping the future of online advertising in the real estate industry. 🎯 Key Episode Highlights: • The growing trend of unpolished, organic digital ads and why they're successful. • Practical tips for real estate agents to leverage shorts and reels for branding. • Insights into how authentic content can increase online engagement and visibility. • Strategies for targeting and reaching the right audience in the digital space. 👉 Must-Watch for Real Estate Professionals: If you’re looking to modernize your digital marketing strategies and connect more authentically with your audience, this episode is packed with actionable advice. Be sure to like, subscribe, and share your thoughts or experiences with digital advertising in the comments section below! 👈 🎥 For more insightful episodes on real estate strategy and marketing, explore the Rethink Real Estate playlist: https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx 🔗 Connect with Ben Brady & Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #ChrisCochran #HarcourtsAuctions #RealEstateMarketing #marketingstrategy #SocialMediaStrategy #Podcasting #BrandBuilding #MarketingSuccess #RealEstateTrends #BenBrady

In this episode of Rethink Real Estate, host Ben Brady welcomes Eric Preston, a former real estate agent who has transitioned into a skilled digital marketer. Today, they delve into an essential topic for any real estate professional: lead generation. Moving away from the common practice of purchasing leads from platforms like Zillow, Eric advocates for a strategy that empowers agents to generate and own their lead flow. Throughout the discussion, Eric shares his insights and methods for creating a sustainable lead generation system that doesn't rely on external providers. This approach not only reduces dependency but also enhances the quality and engagement of leads generated. This episode is a must-listen for agents eager to take control of their marketing and lead generation efforts, offering practical advice and innovative strategies to boost their business. 🎯 Key Episode Highlights: • Eric Preston's journey from real estate agent to digital marketing expert. • The drawbacks of 'renting leads' and the benefits of generating your own. • Practical strategies for building and owning your lead generation process. • Tips for using digital marketing tools to enhance lead quality and engagement. 👉 Essential Listening for Real Estate Professionals: If you're looking to break free from the cycle of buying leads and want to establish a robust, self-sustaining lead generation system, this episode provides the roadmap. Be sure to like, subscribe, and share your thoughts or questions about lead generation in real estate in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Eric Preston and Agent Launch: https://agentlaunch.com/ https://www.linkedin.com/in/ericbpreston/ https://www.youtube.com/@UC9a86UQjBgkVYBlHFLmm12A https://ericbpreston.com/ https://www.facebook.com/ericbryanpreston/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #ericpreston #realestatepodcast #rethinkrealestate #realtor #agent #marketing #zillowleads #benbrady #harcourtsauctions #agentlaunch