Adrian Harrington, Senior Director Value and Access at Biogen, joins the podcast to discuss market access excellence – what it means to him, and the critical role visual communication is playing for market access leaders.

Adrian also shares his views on what’s next for the market access function, detailing why leaders must embrace opportunities to demonstrate the value of market access and tell the story of their team’s success.

Strong communication strategies are clearly important to Adrian and it’s a theme that sits at the heart of this episode.

The opinions shared in this episode are Adrian's own views and not representative of the company he is working for.

In this special episode, Louise teams up with colleagues Thomas Gilboy and Shravani Madishetti from Access Infinity to explore the transformative impact of digital on market access. Shravani, APAC Pricing and Market Access Lead, highlights the efficiency and accuracy achieved through digital tools while Tom, Product Owner for Nuro, emphasises the importance of maximising the effectiveness of digital tools. Together, they offer valuable insights and practical guidance for navigating this evolving landscape.

In the third episode of series 2, Louise interviews Khalid Mirza, Senior Director, Global Market Access & Pricing, Oncology at Daiichi Sankyo. 
They discuss Khalid's journey into market access, and how, for him, it's evolved into an exciting career path where science meets commercial.
They also touch on the key themes shaping the future of market access, where Khalid's positive energy and passion for the function shines.   

The opinions shared in this episode are Khalid's own views and not representative of the company he is working for.