The next generation of marketers is upon us and it’s looking way different from previous generations. Expectations of results are higher. Everything can be measured and now there’s AI. How are they getting ready?

To discuss that topic, Jenn Mancusi is joined by global marketing leader in SaaS and high-tech Cheryl Rodness, Area Vice President, Marketing & Strategic Growth Initiatives at Calix. She is developing next-gen marketers through intern programs and early-career growth programs.

"Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://growgetter.io

Sure, everyone can create content, and many do, but truly aligning content with the right stages of the customer journey is a bit of an art and a science.

To dive into that topic and learn how to get started, "Marketing, Demystified" host Jennifer Mancusi chats with Sara Giddens, MBA, Director of Growth Marketing & Strategy at Kahua, a capital program and construction project management software, and expert on the topic.
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"Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠⁠http://growgetter.io

Change, change, change - it’s the only constant nowadays, it seems, but how can you navigate the need for change to keep thriving as a business.

To discuss that topic, Jennifer Mancusi is joined by Megan Bowen, the CEO of Refine Labs, a progressive demand strategy and research firm focused on growth-stage B2B SaaS companies.

Join us.

"Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠http://growgetter.io