• The MHW Mark Podcast

  • De: MHW
  • Podcast
The MHW Mark Podcast Por arte de portada

The MHW Mark Podcast

De: MHW
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  • Resumen

  • Welcome to the MHW podcast, bringing you conversations with experts and leaders in the alcoholic beverage industry. Covering topics ranging from selling alcohol online, creating a new brand from scratch, and what you need to know when you start doing business internationally. Hosted by Jimmy Moreland and a rotating cast of cohosts from the folks at MHW.
    © 2024 The MHW Mark Podcast
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Episodios
  • How to Create and Launch a Beverage Alcohol Brand - Webinar highlights with the MHW Brand Execution Team

    How to Create and Launch a Beverage Alcohol Brand - Webinar highlights with the MHW Brand Execution Team
    May 7 2024

    MHW Brand Execution experts Ian Perez and Alexa Greco present valuable insights for new and established brands alike. This webinar, hosted by MHW's Cassidy Poe, has been lovingly edited down to give you the highlights by producer Jimmy Moreland.

    Don't miss the next webinar, and your chance to do live Q&A with the experts - click the social media links below to stay up to date.

    More info about MHW at https://www.mhwltd.com/
    Follow us! LinkedIn | Instagram
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    32 m
  • How to score press hits: Editors share best practices - with Amy Sherman, Ferron Salniker, and Laura Baddish

    How to score press hits: Editors share best practices - with Amy Sherman, Ferron Salniker, and Laura Baddish
    Apr 23 2024

    A trio of experts joins MHW's Cassidy Poe and host Jimmy Moreland to talk marketing, PR, and editorial.

    Professor Media Group Editorial Director Amy Sherman, Spirits Editor for BevNET Ferron Salniker, and Laura Baddish, founder of The Baddish Group share insights for new and established brands looking to get noticed by the biggest publications in the industry.

    At the top of the episode, we mention the "How to Create and Launch a Beverage Alcohol Brand" webinar happening Thursday, April 25 at 11am EST - here is your registration link.

    Find out more about our guests:
    Professor Media Group
    BevNET
    The Baddish Group

    More info about MHW at https://www.mhwltd.com/
    Follow us! LinkedIn | Instagram
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    35 m
  • Understanding Celebrity Brand Strategy - with Chrissy Beaudette

    Understanding Celebrity Brand Strategy - with Chrissy Beaudette
    Apr 9 2024

    General Manager of Sassenach Spirits, Chrissy Beaudette, joins MHW's Cassidy Poe and host Jimmy Moreland for a discussion on the rise of celebrity brands and what makes up a successful celebrity brand strategy! With over a decade in the industry and many years working at MHW, Chrissy also speaks about her background and how celebrity brand strategy differs from that of non-celebrity brands.

    Find out more about Sassenach Spirits here.

    More info about MHW at https://www.mhwltd.com/
    Follow us! LinkedIn | Instagram
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    27 m
Arte Marketing Comida y Vino Economía
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