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Have you ever felt stuck in the whirlwind of flashy new business tactics, only to find they didn't deliver the results you hoped for?

Join me, Gary Redmond, on a journey back to basics, where I'll share why mastering fundamental actions is the real secret to success. Through my personal challenges and triumphs, we'll explore the transformative power of consistency and why your KPI tracker might just be your best friend in business.

As a mentor and coach, I've seen firsthand how focusing on content creation, audience engagement, and lead generation can build a sturdy foundation for your subscription business and personal goals alike.

In our latest episode, we also dissect the art of breaking down seemingly insurmountable business objectives into bite-sized, daily tasks. You'll learn the significance of high conversion rates and scalable traffic—without them, you're running in place.

I'll guide you through the process of refining your strategy with the precision of a craftsman, ensuring that every action you take is a step closer to your goal.

Remember to share your own ambitions using #podcastquestion in our Subscription Box Success Facebook group, and if you're aiming for actionable insights and strategies to conquer your business aspirations, let this episode be the map to your treasure.

• Please suggest any topic you would like me to cover by visiting unboxtheinbox.com
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Ever been wooed by the siren song of social media's promise to skyrocket your subscription business sales?

Prepare for a reality check as we expose the folly of this all-too-common pitfall. Armed with eye-opening insights from my latest chat with a client, I guide you through the sobering truth that social media platforms, while a hive of activity, are often no friend to the organic reach we yearn for.

With a focus on entertainment, these platforms leave your painstakingly crafted content gasping for air in an ocean of memes and viral videos. But not all is lost; I’ll show you why turning to the precision of paid traffic and a razor-sharp marketing strategy could be your ticket to scaling success.

As a mentor and coach who's weathered the highs and lows of the subscription box industry, I understand the allure of high follower counts and shares. However, it's time to hit pause on that dream and press play on actionable strategies that actually move the needle.

This episode peels back the layers of social media advertising, revealing how a blended customer acquisition cost can unlock the full potential of your marketing spend. We'll map out the essential metrics you need to track and demonstrate how a well-oiled paid marketing machine can outperform any number of organic posts.

So gear up for a masterclass in maximizing your subscription business’s growth, and let's leave the wishful thinking at the door.

Remember to share your own thoughts using #podcastquestion in our Subscription Box Success Facebook group.

• Please suggest any topic you would like me to cover by visiting unboxtheinbox.com
• Join my newsletter at garyredmond.com/newsletter

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Ever felt like you're playing a never-ending game of email tag with your subscribers, constantly missing the mark?

Well, buckle up and join me, Gary Redmond, as we navigate the twists and turns of email marketing automation, and discover how segmentation is the GPS guiding subscription businesses to their destination.

I'll walk you through my own maze of manual email blunders and the 'aha' moment when tools like Zapier shed light on a path to seamless subscriber management.

This episode is a treasure map, revealing how to avoid the quicksand of unengaged leads and sail smoothly into the haven of loyal customers—all while slashing the dreaded churn rate with savvy automations.

Get ready to crack the code on sending messages that resonate instead of ones that retreat to the dreaded 'unread' folder.

I'll recount a tale of a client with a monolithic list of 10,000 contacts and the magic we worked to transform it into a well-oiled, response-driving machine. It's time to harness the power of triggers and actions that turn casual browsers into active buyers and at-risk subscribers into brand champions.

With practical advice and a dash of my own experiences, you'll learn how to weave the spell of targeted communication—turning your email marketing campaigns from a wild guessing game into a finely-tuned symphony of success.

Remember to share your own thoughts using #podcastquestion in our Subscription Box Success Facebook group.

• Please suggest any topic you would like me to cover by visiting unboxtheinbox.com
• Join my newsletter at garyredmond.com/newsletter