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The Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

By: Abagail Pumphrey - Business Strategist
  • Summary

  • The Strategy Hour Podcast is a twice weekly show hosted by Abagail Pumphrey, Co-Founder & CEO of Boss Project. Join us for actionable biz strategies designed for creatives, consultants, coaches, agency owners and service providers looking to build a profitable and sustainable online business. We’ll nerd out on all things business, marketing, finance and all the challenges that life throws your way. Find show notes and resources at bossproject.com/podcast
    Think Creative Collective, LLC © 2024 - The Strategy Hour Podcast
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Episodes
  • 842: How I Got 364 FREE Leads From One Instagram Reel in Less Than 24 Hours
    Apr 25 2024
    Today, I want to tell you about the process that helped me create an Instagram Reel that got me 364 free leads in under 24 hours. A Reel that has since gone on to generate more than 771 leads, and counting. Even I’m still struggling to grasp how this happened! Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I'm not here to claim that I've cracked some universal marketing code or boast about one simple trick that will get you unbelievable results. Yes, what I did was incredibly simple and yielded exceptional results, but it wasn’t where I started and it’s not what made this work. It took several months of strategic planning, brainstorming, and taking action before things took off the way that they did. That’s why I’m using today’s episode to tell the full story of how I got here, and how you can take the next step in building your list of dream clients. Let’s get into it! Episode Highlights Helping Small Business Owners Become Financially Free [0:05:21] How I Discovered What My Clients Needed [0:08:21] Where The Majority of My Leads and Growth Came From [0:10:59] The Biggest Sticking Point For My Clients [0:13:23] How I Helped My Clients Get Over Their Biggest Hurdle [0:14:40] Staying Focused [0:18:23] Why My Post Generated So Much Engagement [0:19:51] One Day Launch: Digital Product Fast Track [0:27:01] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 mins
  • 841: You're Right On Time: The Grounding, Mindset Shift and Action Plan to Get You to Where You Want to Go with Amber McCue
    Apr 23 2024
    What if, instead of worrying that you are running out of time in your business or that your plans are delayed, you accepted that you are right on time for your own destiny? Today I am joined by Amber McCue, a woman who went from being an 18-year-old single mom to owning three companies that allow her to work from anywhere in the world. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Amber grew her first business to a multi-million-dollar company from just a side hustle! She knew her business was going to be a success when she encountered what she calls ‘right on time’ moments that nudged her in the right direction and she still looks out for them 14 years later! In this episode, she and I talk about the concept of being ‘right on time.’ This conversation is so life-changing, I can’t wait for you to hear it. Episode Highlights You Cannot Be Late for Your Destiny Detaching from Outcomes in Your Business The ‘Try it on’ Visualization Gifting the Idea of ‘Right on Time’ to Other People How Being ‘Right on Time’ Ties into Resilience Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 mins
  • 840: From a Harvard-trained Neuroscientist: This Counterintuitive Strategy Can Help You Succeed in Your Career
    Apr 18 2024
    People often believe that in order to succeed at their work, they have to be absolutely excellent at everything that they do. But what if following that path would only lead you to burnout? Today’s episode was inspired by an article I read by Morgan Smith for CNBC. She interviewed Harvard-trained Neuroscientist and Adjunct Professor Juliet Han. Han suggests a totally different approach to growth. Rather than self-examining your strengths and weaknesses, what if you focused predominantly on your job responsibilities? Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Here’s the thing, though: you’re a business owner. So, as the CEO and head of your company, what is most important for you to do? What do you need to be excellent at? What tasks do you need to be good at? What tasks can be low-effort or delegated? There are a couple of things you need to focus on to make your business thrive: cash flow, sales, and messaging. In the digital product world, it’s all about driving continuous traffic to your product rather than constantly improving the offer. Every company is different! Let’s get into it. Episode Highlights What Changes When You Figure Out What Really Drives Your Company Why Asking For a Second Opinion Could Highlight What You Really Need to Change How to Get Out of Autopilot and Put Yourself Back in the Driver’s Seat of Your Career Getting Hyper-specific About the Types of Skills You Need Most Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    23 mins

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