• Enhance Technical Sales with Authentic Storytelling with Doug Thompson

  • Jul 10 2024
  • Length: 41 mins
  • Podcast

Enhance Technical Sales with Authentic Storytelling with Doug Thompson

  • Summary

  • Unlock the power of storytelling with Doug Thompson, a tech communicator who turns complex jargon into engaging narratives. Doug shares his transformation from an anxious extroverted introvert to a dynamic speaker, revealing how personal anecdotes can make technical topics accessible and memorable. Learn the secrets of "techsplaining" and how Doug's storytelling bridges the gap between technical information and audience understanding.

    Discover how storytelling enhances technical sales and communication skills through Doug's rich experiences, including a unique hiring experience at Microsoft. He emphasizes starting where your listener is, using familiar analogies, and the importance of authenticity. Doug also shares strategies for leveraging your strengths, improving job performance, and communicating effectively with managers. Join us for a conversation filled with insights, inspiration, and practical tips to elevate your communication skills and make technical concepts come to life.

    NOTABLE QUOTES
    "The brain's wired to not only listen and learn from stories but also tell stories." – Doug
    "You have skills that you don't know. You have a lot more knowledge than what you do." – Doug
    "Learn how to un-chunk [your expertise] if we're going to teach it, or if we're going to explain it to somebody else." – Doug
    "I know I'm not the smartest person in the room. If I am, I'm in the wrong room or I'm by myself." – Doug
    "[I] put a little bit of [my] soul into the people that I work with and people that I… talk to, so that they can then learn to go do that as well." – Doug
    "That's the thing with stories—you want to do that because you can create some polarization." – Philip
    “If you're not making at least one person that disagrees with you…, then you're not being to yourself, which comes across. You're trying to be fake." – Doug
    "A lot of people just want to think that they understand enough about technology and make intelligent decisions." – Doug
    "Start the story where the listener is. Use words that they're familiar with." – Doug
    "Repetition is the best thing for us to be able to learn and grow in any aspect of life." – Philip
    "If you can't tell your own story, you know that's the easiest place to start because you know that story so well, right? And then you build confidence." – Doug
    "Not everybody has [the] same energy that I have. And that's fine, you don't have to." – Doug
    "Get in touch with what you're good at, what gives you life, what takes it away, [and] what takes energy." – Doug
    "Most people are not going to get the technical jargon and so you really need to come in with those stories." – Philip

    RESOURCES
    Doug
    Website: https://thedougthompsontx.com/
    Instagram: https://www.instagram.com/thedougthompson/
    LinkedIn: https://www.linkedin.com/in/thedougthompson/
    Twitter: https://x.com/thedougthompson
    YouTube: https://www.youtube.com/@thedougthompson

    Philip
    Digital Course: https://www.speakingsessions.com/digital-course
    Instagram: https://www.instagram.com/iamphilipsessions/?hl=en
    TikTok: https://www.tiktok.com/@philipsessions
    Linkedin: https://www.linkedin.com/in/philip-sessions-b2986563/
    Facebook: https://www.facebook.com/therealphilipsessions


    Support the Show.

    Show more Show less

What listeners say about Enhance Technical Sales with Authentic Storytelling with Doug Thompson

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.