Currently, in this country, 12,000 people are turning 65 years old PER DAY!

This is what Phillip refers to as the Silver Tsunami. It’s here!

As baby boomers merge into senior care it creates a massive opportunity for those that want to specialize in the niche of “Seniors”. They NEED to sell in order to pay for care, thus creating a highly motivated seller. Between the volume of baby boomers aging and their high motivation, we have the perfect storm.

In this episode, Phillip discusses the needs and challenges of investing in real estate for seniors, including empathy, understanding the market, and marketing strategies. Phillip specializes in a niche market, such as working with seniors, to stand out in the real estate market. He highlights the emotional nature of working with seniors and the importance of understanding their needs. Tune in to discover how to successfully invest in this unique market!

Topics Covered:

• Welcome and Introduction
• How Phillip discover this niche
• What Silver Tsunami is
• Roman’s 6-Figure flips all came from probate
• Investing in senior living real estate and providing value to clients
• Downsizing homes due to memory care needs
• Morbid Death Math
• See and Stay Model
• Steps to start specializing in the senior niche
• Strategies for building strong relationships from the start

Resources Mentioned:

• Book: It's About Time!: How to Grow Revenue with Prospect-Centered Selling

Connect with Phillip

• LinkedIn
• Instagram
• Website

Connect with Mark Lane: https://marklaneeducation.com

Grab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk