C'est (vraiment ?) moi qui décide
Les raisons cachées de nos choix
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C'est (vraiment ?) moi qui décide
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Narrated by:
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Bertrand Maudet
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By:
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Dan Ariely
About this listen
Prenez le contrôle sur vos actions irrationnelles !
Vous est-il arrivé de remettre les choses importantes au lendemain ? Ou d'acheter des marchandises dont on n'a pas besoin ? D'être perdu dans le choix ? Ou de prendre la décision pas typique pour vous ?
Dan Ariely, le spécialiste de behavioral economics, vous propose de trouver les réponses à toutes ces questions. Dans son best-seller, il affirme que toutes actions dites "irrationnelles" sont tout à fait prévisibles ! À travers les expériences multiples et variées Dan Auriely montre que l'irrationalité n'est pas une fatalité. Grâce aux exemples clairs, vous comprendrez que le chaos de vos décisions (et des hésitations aussi) n'est pas si chaotique que ça !Â
Dans sa méthode révolutionnaire, l'auteur des best-sellers de New-York Times vous explique comment surmonter chacun d'eux et les mettre de votre côté sur le chemin du bonheur et de la réussite.
Après avoir écouté ce livre audio vous allez apprendre :
- Pourquoi sommes-nous charmés par les soldes ?
- Comment les émotions peuvent changer notre comportement et nos idéaux ?
- Qu'est-ce que c'est l'atermoiement, et comment le combattre ?
Pourquoi la grande variété de choix n'est pas une opportunité, mais plutôt un obstacle ? - "C'est (vraiment) moi qui décide ?" présente une vraie chance pour devenir le roi de vos actes et de votre vie !
Titre Original : Predictably irrational
Lorsque vous achetez ce titre, le fichier PDF qui l'accompagne sera disponible dans votre confirmation d'achat envoyée par mail ainsi que dans votre bibliothèque, depuis votre ordinateur.
©2016 Flammarion (P)2018 ABP EditionsCritic reviews
La presse en parle :
"Étonnant et divertissant. Le livre de Ariely fait une chose amusante de l'économie et des événements étranges de l'esprit humain."
USA Today
"Un livre merveilleux [...] qui fait réfléchir et qui est très divertissant."
Jerome Groopman, l'auteur de best-sellers de New York Times
"L'auteur Dan Ariely met la rationalité à l'épreuve de manière créative... De nouvelles expériences et de nouvelles idées optimistes jaillissent de lui, comme l'eau d'une fontaine."
Boston Globe
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