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Disrupted: Мои злоключения в мыльном пузыре стартапа
- Дэн Лайонс. Ключевые идеи книги
- Narrated by: Дмитрий Евстратов
- Length: 23 mins
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Disrupted: Мои злоключения в мыльном пузыре стартапа
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Publisher's summary
Офис, похожий на норку смурфика, кофе с печеньками, настольный футбол и вечеринки. Суперспособности, амбиции и свой непонятный язык. Представления о том, как увлекательно, демократично и интересно устроена работа в новых высокотехнологических компаниях, наполнены романтикой и вызывают у "обычных людей" горькие приступы зависти. Редактор Forbes и колумнист Newsweek Дэн Лайонс на себе испытал прелесть работы в одной из таких компаний. За полтора года в HubSpot он смог разобраться, почему, например, так выгодно превращать офис в помесь студенческого общежития с детским садом. В своей книге "Disrupted: мои злоключения в мыльном пузыре стартапа" он рассказывает, как на самом деле устроен бизнес многих технологических компаний, которые считаются сегодня очень успешными. Его история не только стала бестселлером, но и вызвала огромный резонанс. Послушайте саммари на эту откровенную книгу - чтобы как минимум узнать, как выглядит сегодня новая рыночная арифметика, которая шокирует CEO старых технологических компаний.
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